Channels Managers - Mortgage, Home Loan

Position Purpose

The purpose of the Channel Manager – Mortgages (DSA Channel) role is to build, manage, and maximize the productivity of the Direct Selling Agent (DSA) network to achieve mortgage loan sourcing targets. The position ensures a steady flow of highquality Home Loan and Loan Against Property (LAP) business by developing strong channel relationships, maintaining compliance standards, and driving performance across the partner ecosystem.

Key Responsibilities

 Business Development & Sourcing

• Develop and expand a strong network of DSAs across assigned geography.
• Generate mortgage loan (HL/LAP) business through DSAs to meet monthly and annual targets.
• Identify potential DSAs, negotiate terms, and onboard them as per company policies.
• Monitor customer acquisition funnels from lead to disbursal.

Channel Relationship Management

• Maintain deep engagement with DSAs through regular meetings, performance reviews, and structured communication.
• Address channel concerns promptly to ensure high satisfaction and consistent business flow.
• Conduct training sessions for DSAs on products, processes, documentation, and credit norms.

Performance Monitoring

• Track sales productivity, lead conversions, and TATs of each DSA.
• Prepare MIS, dashboards, and performance reports on weekly/monthly basis.
• Identify low-performing channels and revive or replace them as needed

Portfolio & Credit Quality Management

• Ensure high-quality sourcing in line with credit risk parameters.
• Work closely with credit, operations, and risk teams to ensure smooth case processing.
• Review rejection trends, documentation issues, and work with DSAs to improve quality.

Market Intelligence

• Stay updated on competitor activities, payout structures, and market trends.
• Share inputs for product enhancements, pricing strategies, and channel improvement.