Category Executive - E Commerce

Job purpose:

Support the Category Manager in running the assigned category on the LimeRoad app and website. The role handles day-to-day execution of range and assortment plans, vendor coordination and onboarding, catalogue and listing quality, pricing and promotion set-up, inventory tracking and category reporting. The Category Executive keeps the category live, fresh and well-stocked, and turns data into clear daily actions that help grow GMV and margin across V-Marts own assortment and third-party marketplace vendors on LimeRoad.

Primary responsibilities:

1. Range & Assortment Execution

• Execute the seasonal range and assortment plan set by the Category Manager: option counts, price bands, size curves and launch calendar.
• Coordinate new-arrival drops and event launches; ensure styles go live on time with the right stock and content.
• Track competitor ranges and pricing on marketplaces (Myntra, Ajio, Meesho, Flipkart) and flag gaps and trends to the Category Manager.
• Identify non-performing styles and broken sizes; recommend delisting, replenishment or markdown actions.

2. Vendor Coordination & Onboarding

• Scout and shortlist new vendors and brands; manage onboarding documentation, agreements, commercial set-up and first listings.
• Act as the daily point of contact for vendors: catalogue submissions, stock updates, dispatch issues, payments and escalations.
• Track vendor scorecards (fill rate, dispatch SLA/OTIF, cancellations, quality and returns) and follow up on corrective actions.
• Support the Category Manager in vendor negotiations and business reviews with data and preparation.

3. Catalogue & Listing Quality

• Ensure every listing has correct attributes, tags, size charts, imagery, titles and descriptions as per LimeRoad content standards.
• Coordinate with catalogue, photoshoot and content teams to clear listing backlogs and fix quality issues quickly.
• Audit live catalogue regularly for errors, duplicates, out-of-stock options and pricing mismatches.

4. Pricing, Promotions & Site Merchandising

• Set up prices, discounts, coupons and event offers on the system as approved by the Category Manager.
• Prepare stock and vendor participation for sale events; track event performance and share learnings.
• Support home page, category page, collection and banner curation; check product visibility and search placement.

5. Inventory, Orders & Returns

• Monitor inventory levels, ageing and sell-through for own and SOR stock; raise replenishment and liquidation inputs.
• Track order cancellations, returns and RTO by style and vendor; identify root causes (size, quality, content) and drive fixes.
• Coordinate with SCM, fulfilment and One-Click teams on stock availability and dispatch issues.

6. Reporting & Analysis

• Prepare daily, weekly and monthly category reports: GMV, NMV, orders, ASP, conversion, sell-through, returns and vendor performance.
• Analyse funnel data (impressions, CTR, PDP views, add-to-cart, conversion) and highlight quick-win actions.

Maintain category trackers, vendor master data and launch calendars accurately and on time.