Career Opportunity at Xanadu in Digital Marketing

About Xanadu Realty:
Xanadu Group is India's foremost institutional growth expert to the realty sector and is currently the fastest growing
non-developer organization in the sector. Xanadu is the comprehensive institutional sales & marketing solution for
real estate companies that focuses on product conception and design, product and brand development, market
assessment, scaling up the best-in-class distribution, and CRM solutions, over and above conventional guidance
and consultation for developers. We help developers focus on what they do best i.e., build best in class commercial
and residential spaces, by lending our support and expertise with a dedicated team of marketing and sales strategists
for each project, capable of creating a differentiated brand identity for the developer and the project at hand, rooted
in scientific research and data, proven sales track record, and objective led market communication and distribution
efforts. We help scale distribution and sales, by providing unmatched demand generation and market penetration

Role: Digital Marketing

Your day-to-day work/ Key Responsibilities

Engaging with various stakeholders to understand project requirements and providing appropriate
recommendations on execution
Creating business plans and GTM strategies and implementing strategic & tactical initiatives towards
revenue generation for projects as applicable
End to End responsibility for managing lead generation campaigns for various launch / sustenance phases
for different products
Managing the lead lifecycle from generation to final closure

Agency to Execution strategies for site
(last mile)

Working with digital agencies for a 360-degree implementation of plans
Managing the P&L of projects for a defined time-period with complete ownership of all decisions made towards the same Using data to understand sales trends / market trends / customer behaviour and making relevant
recommendations to top management based on this data

We offer

1-2 years of work experience in a Brand role with preferably an MNC; To ensure a broader
spectrum of thought not just restricted to digital
Avoid candidates who have worked in government roles / PSUs
Avoid candidates who have prior real estate work experience

We expect you to have

Understanding of sales and marketing concepts & theory
Added digital experience to help
Ability to analyse data and derive trends / understanding from it
Fluent knowledge of MS Office (Word, Power-point, Excel)
Clearly able to differentiate right from wrong with a strong moral compass
Capable of taking ownership of complex problems & structures
Adaptive to different / rapidly changing circumstances
Comfortable with operating within chaos / with limited information
Able to work with a variety of people and manage their expectations with finesse
Base Location: Mumbai.