Business Development Specialist

Company: Wappnet Systems Pvt. Ltd.

Department: Sales / Business Development

Reporting To: Business Development Manager

Location: Ahmedabad, Gujarat

Job Type: Full-time

Role Overview

We are looking for a proactive and result-oriented Business Development Specialist to support our Business Development Manager in generating qualified leads, building client relationships, and identifying new business opportunities for our IT services.

The candidate will be responsible for market research, outreach, lead qualification, follow-ups, CRM updates, and supporting the sales team in converting prospects into clients.

Key Responsibilities

● Generate and qualify business opportunities through LinkedIn, outbound outreach, email campaigns, referrals, networking, and other sales channels.

● Identify and connect with decision-makers including Founders, CEOs, CTOs, Product Heads, and Business Owners.

● Handle client conversations professionally through calls, emails, virtual meetings, and presentations.

● Conduct requirement-gathering and discovery discussions with clients and collaborate with technical teams to propose relevant IT solutions.

● Build and maintain a strong pipeline of qualified opportunities across international markets, including the US, UK, UAE, Europe, Canada, and Australia.

● Prepare customized proposals, capability decks and business presentations.

● Maintain strong follow-up discipline and ensure timely movement of opportunities through the sales pipeline.

● Use CRM tools effectively to manage leads, communication history, pipeline status, and sales reporting.

● Work closely with marketing and leadership teams for campaign-based lead generation initiatives.

● Stay updated with industry trends, competitor offerings, emerging technologies, and market demands in IT services.

Required Skills & Expertise

● 2–5 years of experience in international IT services sales, business development, and lead generation.

● A good understanding of IT services, including web development, mobile applications, custom software, SaaS solutions, AI solutions, and digital transformation services.

● Excellent English communication skills — verbal, written, and business communication.

● Ability to independently handle international client calls and business discussions

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● Strong consultative selling, presentation, negotiation, and relationship-building skills.

● Strong understanding of sales pipelines, follow-up strategies, and conversion processes.

● Comfortable working with targets, KPIs, and revenue-oriented goals.

● Self-driven, organized, proactive, and execution-focused mindset.

● Familiarity with LinkedIn Sales Navigator, Apollo, Zoho CRM, Lusha, Clutch, Upwork, or similar sales tools/platforms.

● Exposure to proposal drafting, estimation coordination, and solution selling.

● An understanding of the software development lifecycle and agile project environments is an advantage.

Key Performance Indicators (KPIs)

● Qualified leads generated

● Discovery calls and meetings scheduled

● Opportunity-to-conversion ratio

● Client response and engagement rates

● CRM hygiene and follow-up consistency

What We Are Looking For

We are looking for someone who is not limited to basic lead generation activities but can actively contribute to business growth through meaningful client conversations, strong follow-ups, and sales ownership.

The ideal candidate should have a hunter mindset, strong business communication, confidence in dealing with international clients, sales maturity and accountability, ability to build trust, handle sales conversations confidently, and move opportunities toward closure.