Business Development & Marketing Intern

About Purple BirdPurple Bird is building a modern Indian lifestyle and gifting brand rooted in thoughtful design, craftsmanship, and elevated experiences. From premium teas and gifting collections to curated lifestyle products, our mission is to create products and experiences that people love to gift, share, and remember. As we scale, we are looking for a highly motivated Business Development Executive who can help expand Purple Bird's presence through strategic partnerships and new revenue channels.

Role Description This is an on-site internship role based in Gurugram for a Business Development & Marketing Intern. The intern will support market research, lead generation, and outreach to potential partners to help expand Purple Bird's customer base and brand presence. Daily tasks may include assisting with campaign planning, creating basic marketing content, tracking performance metrics, and coordinating with internal teams on promotional activities. The intern will also help maintain CRM data, prepare presentations and reports, and contribute ideas to enhance the gifting experience and brand visibility. This internship offers exposure to luxury gifting, brand building, and practical business development and marketing operations.

Qualifications

• Demonstrated interest in business development, sales, or partnership outreach in consumer or luxury brands.
• Basic understanding of marketing concepts such as branding, social media marketing, and campaign execution.
• Strong research, analytical, and presentation skills to support market insights and reporting.
• Effective written and verbal communication skills, with attention to detail and professional email etiquette.
• Ability to work on-site in Gurugram, collaborate with cross-functional teams, and manage multiple tasks responsibly.
• Pursuing or recently completed a degree in Business, Marketing, Communications, or a related field is preferred.
• Proficiency with productivity tools (e.g., MS Office or Google Workspace); familiarity with CRM or marketing tools is a plus.
• Interest in luxury products, gifting trends, with a customer-focused mindset.