Business Development Manager

Key Responsibilities -

• Design and execute a comprehensive annual business development strategy.
• Create and manage rigorous annual, quarterly, and monthly sales forecasts to ensure predictable growth.
• Identify emerging trends in both the digital and offline marketing landscapes to position Purple Sketch ahead of competitors.
• Lead the full sales cycle from prospecting and lead generation to closing and contract negotiation in co-ordination with your team.
• Collaborate with the creative and strategy teams to craft bespoke, 360-degree marketing solutions for clients.
• Personally lead "Big Ticket" pitches and secure high-intent accounts. 3. Leadership & Team Development
• Structure and lead the BD department, setting clear KPIs and performance benchmarks.
• Coach a team of BD executives, to drive sales and meet the business targets consistently.
• Act as the face of the agency for prospective clients, establishing trust and deep-rooted professional relationships.
• Work closely with the account management team to identify upselling and cross-selling opportunities within existing accounts.

Required Skills -

• Strong strategic thinking and an "Integrated" mindset, with the ability to navigate both digital strategies (SEO/SEM) and physical activation logistics or stall designs.
• Excellent interpersonal and communication skills, with a focus on high-impact storytelling and the ability to deliver non-negotiable presentation standards.
• Proven ability to sell business "solutions" rather than just services, addressing core client problems with a results driven and analytical approach.
• Extensive active network of CMOs, Brand Managers, and Marketing Heads, with a specific focus and established reputation in the North India market.
• A proven track record of consistently hitting or exceeding revenue targets within a reputable marketing agency environment.
• Tech-savvy proficiency in CRM tools (HubSpot/Salesforce), LinkedIn Sales Navigator, and presentation software including PowerPoint and Canva.
• Advanced skill in managing data and pipelines through spreadsheets (Excel, Google Sheets) and other project management tools.
• Additional certifications from Upgrad + MICA or Digital Vidya (CDMM) are a plus.
• Strong ownership-driven approach with the ability to manage multiple leads and projects under pressure while meeting tight deadlines.
• Must be based in or willing to relocate to Gurgaon.