Business Development Manager

Key Responsibilities:

Marketing Strategy & Planning:

• Develop and implement comprehensive marketing strategies to increase brand awareness and drive business growth.
• Conduct market research and analyse industry trends to identify new opportunities.

Brand Management & Communications:

• Oversee the development and execution of branding initiatives, including advertising campaigns, PR efforts, and social media strategies.
• Organise Presentations, advertisements in Journals
• Plan and oversee marketing events, trade shows, and promotional activities.
• Establish and maintain relationships with key partners, influencers, and stakeholders to expand brand reach.
• Negotiate sponsorships and collaborations to enhance brand visibility.

Digital Marketing & Lead Generation:

• Proficiency in marketing tools such as Google Analytics, CRM software, email marketing required for planning & executing digital marketing campaigns
• Develop and manage an effective content marketing strategy to generate leads and engage target audiences.
• Oversee website & Social Media Management and ensure its optimization for conversions.
• Meeting & Laisoning with Influencers viz Architects, Consultants, MEPs, Builders for Brand Awareness and Lead Generation.
• Working on social media content management & posting Technical bulletins, site photographs, video, audience engaging posts
• Develop compelling content for various platforms, including websites, email marketing, and social media.

Customer Engagement & Market Research:

• Monitor customer feedback and online reviews to improve brand reputation and customer satisfaction.
• Conduct competitor analysis and benchmarking to stay ahead of industry trends