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    Job · 21452539

    DELHI · FULLTIME

    Business Development Manager - Premium healthy drinks

    Fresca Foods

    Fresca Foods

    Delhi · onsite · Posted 2d ago

    Sourced fromNaukri
    ₹5.0L - ₹10.0L PA5–10 yrsfulltimeDelhi

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    Section · 01

    About this role

    Role & responsibilities :


    • Develop and execute business growth strategies for premium healthy drinks in modern trade channels.
    • Manage key accounts, drive sales performance, and increase market share through effective relationship management.
    • Identify new opportunities for growth, launch new products, and manage product portfolios across multiple channels (modern trade, e-commerce, Horeca).
    • Collaborate with cross-functional teams to develop marketing campaigns, promotions, and brand activations that drive business results.
    • Analyze market trends, competitor activity, and customer insights to inform strategic decisions.


    Preferred candidate profile


    • 5-10 years of experience in FMCG Sales or related field with a focus on Modern Trade & E-commerce.
    • Proven track record of success in developing and executing growth strategies for premium brands in the beverage industry.
    • Strong understanding of modern trade dynamics, including category knowledge of healthy drinks/water/juice segments.
    • Excellent communication skills with ability to build strong relationships with customers at all levels.

    Regards

    Somi Ghosh

    [phone removed]

    Sourced from naukri

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    Section · 02

    Skills

    Growth StrategyNew Launchescampaignspremium drinksHorecafood and beverageB2BModern Trade SalesMTModern RetailBusiness DevelopmentE-commercehealth promotionPremium BrandBeverageSalesBusiness GrowthmarketingFMCG SalesModern Trade

    Section · Company

    About Fresca Foods

    Fresca Foods

    Fresca Foods

    Food Processing

    New Delhi, Delhi

    India

    ₹7.9L PA avg

    Avg at Fresca Foods

    ₹5L – ₹10L PA

    This role

    About

    Fresca Foods manufactures a diverse range of fruit drinks in India, focusing on quality and innovation to cater to the tastes of local consumers.

    Industries

    Food Processing

    Employee ratings

    10 reviews

    4.7/ 5

    Culture

    4.2

    Career growth

    4.2

    Work-life

    3.9

    Employees rate it well for

    Overall Company47Company Culture45

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