Business Development Manager (International Franchisee Business)
Aptech · Mumbai · onsite · Posted 30d ago
Undisclosed4–9 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
- Franchise/ Center Relationship Management: Develop and maintain strong relationships with franchise partners and center managers. Provide ongoing support, guidance, and training to franchisees to help them achieve their sales, marketing, and operational objectives. Act as a key point of contact for franchise partners, ensuring smooth communication and effective problem resolution.
- Business Development & Sales: Drive business growth by implementing strategies to achieve monthly, quarterly, and annual sales targets. Identify new business opportunities and support the expansion of the franchise network. Track and evaluate sales performance, identifying gaps and implementing corrective actions where necessary.
- Reporting & Performance Monitoring: Prepare and present sales performance reports, pipeline updates, and forecasts to the Business Head. Monitor key performance indicators and provide insights to support strategic decision making.
- Marketing Strategy & Execution: Develop and execute marketing plans aligned with sales goals to support franchise expansion and center performance. Plan and implement marketing campaigns to improve brand visibility and customer engagement.
- Digital Marketing: Plan and oversee digital marketing initiatives including SEO, SEM, social media marketing, email marketing, and content marketing. Monitor campaign performance and optimize strategies using data-driven insights.
- Promotional Activities: Organize and manage promotional events such as seminars, webinars, workshops, and franchise outreach programs to generate leads and increase brand awareness. Coordinate with creative teams for the development of marketing materials including brochures, banners, presentations, and videos.
- Market Research & Analysis: Conduct market research, competitor analysis, and customer feedback studies to identify market trends and growth opportunities. Stay updated with industry developments to ensure marketing and sales strategies remain competitive and relevant.
- Key Skills
- Franchise Relationship Management
- Business Development & Sales Strategy
- Marketing Campaign Planning & Execution
- Digital Marketing (SEO, SEM, Social Media, Email Marketing)
- Sales Performance Analysis & Reporting
- Qualifications & Experience
- Qualification: Graduate/ Management Graduate
- Work Experience: 4+ years of experience in Sales & Marketing
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
Email MarketingCustomer EngagementContent MarketingMarket ResearchforecastsCampaigncustomer feedbackbrand visibilityBusiness DevelopmentCampaign PlanningBrochuresBannersBrand AwarenessDigital MarketingCompetitor Analysis
About Aptech
Aptech
Education & Training
458
employees
1986
40 years old
Mumbai, Maharashtra
India
₹6.7L PA avg
Avg at Aptech
About
Aptech Limited has over three decades of strong experience in the vocational skill training and non-formal academic curriculum-based training programs.
Industries
Education & Training
Employee ratings
10 reviews
3.5/ 5
Culture
3.3
Career growth
2.7
Work-life
2.8
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