Business Development Manager - Digital Agency | B2B

Role Overview

We are looking for a highly driven Inside Sales / Business Development Executive focused on acquiring new clients. This is a pure hunting role involving outbound prospecting, pipeline building, and closing deals for digital marketing and branding services.

Who This Role Is For

• A true hunter with strong new business focus
• Someone who thrives on cold outreach, follow-ups, and closures
• Comfortable with revenue targets and performance-driven roles
• Not suited for account management or passive inbound handling
  
  

Key Responsibilities

Lead Generation & Prospecting

• Identify and target high-potential clients (startups, D2C brands, SMEs, corporates)
• Generate leads through cold calling, LinkedIn outreach, emails, and networking
• Build and maintain a strong sales pipeline
• Qualify leads and schedule meetings
  
  

New Business Development

• Understand client marketing challenges and pitch relevant digital solutions
• Present services including SEO, performance marketing, social media, content, and web solutions
• Collaborate with internal teams to create proposals
• Drive follow-ups and move prospects through the funnel
  
  

Sales & Revenue

• Close small to mid-size deals and retainers independently
• Achieve monthly revenue targets (₹20 Lakhs)
• Maintain CRM hygiene and pipeline tracking
• Track KPIs: leads, meetings, proposals, closures, revenue
  
  

Relationship Management

• Build relationships with decision-makers (Founders, CMOs, Marketing Heads)
• Identify upsell and cross-sell opportunities
• Ensure smooth transition to account management post closure
  
  

Required Skills

• Strong communication and presentation skills
• Confidence in cold calling and outbound sales
• Solid understanding of digital marketing services:
• SEO
• Performance Ads (Google / Meta)
• Social Media Marketing
• Website Development
• Content Marketing
• Strong negotiation and closing skills
• Self-driven with a strong hunter mindset
• Familiarity with CRM tools (HubSpot, Zoho, Salesforce preferred)
  

Preferred Background

• Experience in digital marketing / agency sales (mandatory)
• Experience selling to startups, D2C brands, and mid-market companies
• Proven experience in outbound lead generation and deal closure
  
  

Revenue Expectations

• Monthly revenue target: ₹20 Lakhs
• Strong pipeline mindset (3x target coverage)
• Focus on consistent deal closures and revenue growth
  
  

What We Expect

• Strong closing ability (not just meeting booking)
• High resilience and persistence
• Ability to handle objections and negotiations
• Clear understanding of marketing ROI and client growth
• Hunger for incentives and performance-driven rewards
  
  

What Will Make You Stand Out

• Proven experience closing ₹10L–₹20L+ deals
• Strong LinkedIn prospecting skills
• Experience in agency retainers
• Consistent track record of achieving targets
  
  

Skills: deal closure,business development,lead generation,email campaigns,linkedin prospecting,inside sales,cold calling,cold outreach,pipeline building,pipeline