Business Development Manager Automation

Job Title: Business Development Manager and Automation

Function: Sales / Business Development

Experience: 10 - 12

Location: Hyderabad (with extensive travel as required)

Role Summary
We are seeking a high-impact Senior Business Development Manager to drive aggressive growth in our automation business. This role is accountable for revenue generation, market expansion, and establishing a strong enterprise footprint across industrial automation, robotics, IoT, and smart manufacturing solutions. The position demands a results-driven professional who can identify high-value opportunities, convert complex deals, and contribute directly to the organizational top-line growth. Success in this role is measured by revenue outcomes, pipeline strength, and the ability to build long-term strategic client partnerships.

Key Responsibilities

Business Growth & Revenue Ownership

• Drive new business acquisition in industrial automation, robotics, IoT, and digital manufacturing solutions.
• Own and consistently deliver on defined revenue targets, with clear accountability for quarterly and annual performance.
• Build and maintain a robust sales pipeline with strong forecasting accuracy and conversion ratios.

Enterprise Client Development

• Identify, engage, and develop enterprise accounts across target industries.
• Establish relationships with key decision-makers and influencers at CXO and senior management levels.
• Expand existing accounts through cross-selling and up-selling of automation solutions.

End-to-End Sales Execution

• Lead complete sales lifecycle including lead generation, qualification, solution positioning, proposal development, commercial negotiations, and deal closure.
• Drive consultative selling by understanding client challenges and aligning tailored automation solutions.
• Ensure timely follow-ups, proposal submissions, and closure of opportunities within defined timelines.

Strategic Partnerships & Market Expansion

• Build and nurture strategic partnerships with technology providers, system integrators, and industry stakeholders.
• Identify new market segments, emerging trends, and competitive positioning to strengthen business presence.
• Contribute to go-to-market strategies and expansion plans.

Cross-Functional Collaboration

• Work closely with engineering, delivery, and product teams to design and propose customized automation solutions.
• Ensure seamless transition from sales to delivery with clear scope definition and client expectations.
• Provide market feedback to internal teams for continuous product and solution enhancement.

Performance & Pipeline Management

• Maintain disciplined CRM hygiene with accurate tracking of opportunities, pipeline stages, and forecasts.
• Monitor key performance indicators including deal size, conversion rates, sales cycle time, and revenue realization.
• Drive continuous improvement in sales effectiveness and operational efficiency.

Required Qualifications

• Bachelors degree in Engineering (Mechanical, Electrical, Electronics, Mechatronics, or related field); MBA is an added advantage.
• 8+ years of proven experience in B2B sales, with a strong focus on industrial automation, engineering solutions, or related domains.
• Demonstrated success in achieving and exceeding revenue targets in enterprise sales environments.

Mandatory Skills & Competencies

• Strong consultative selling capability with solution-oriented approach.
• Expertise in stakeholder management across multiple levels within client organizations.
• Proven experience in contract negotiation, commercial structuring, and deal closure.
• Deep understanding of market dynamics, competitive landscape, and industry trends.
• Excellent communication, presentation, and proposal development skills.
• Strong analytical and strategic thinking abilities.

Preferred Industry Exposure

• Manufacturing
• Automotive
• Pharmaceuticals
• FMCG

Leadership Expectations

• Mentor and guide junior sales team members to enhance capability and performance.
• Contribute to sales strategy formulation and execution aligned with organizational goals.
• Lead by example in driving accountability, discipline, and performance culture within the team.

Behavioural Competencies

• High ownership and accountability for business outcomes.
• Strong result orientation with a focus on measurable impact.
• Strategic mindset with the ability to identify and capitalize on growth opportunities.
• Resilience and adaptability in a fast-paced, target-driven environment.

Work Environment & Travel

• Hyderabad location with a strong expectation of frequent travel based on business requirements.
• Willingness to engage with clients across regions and industries to drive business growth.