Business Development Executive

Business Development Executive– New Business | Field Sales

Green Radical | Nagpur, Maharashtra | Full-time | Field-based

About Green Radical

Green Radical is a growing social enterprise focused on creating practical, environmentally responsible product solutions. Our current product range includes oxo-biodegradable garbage bags, compostable garbage bags, Areca leaf tableware and other sustainable products, with new products being added to our portfolio.

We are expanding our sales network and are looking for a high-energy, target-driven Sales Executive who enjoys meeting new people, discovering opportunities and converting prospects into customers.

About the Role

This is a 100% new-business field sales role.

You will be responsible for identifying new customers, meeting them personally, presenting Green Radical's products, securing sample/rate approvals, following up and converting prospects into orders.

This role is ideal for someone who considers themselves a sales hunter—someone who enjoys targets, is comfortable with rejection, follows up relentlessly and wants their earnings to grow with their performance.

You will initially operate across Nagpur, with opportunities to expand into other markets across Vidarbha as the business grows.

Key Responsibilities

• Identify and develop new customer prospects independently.
• Generate leads through market research, referrals, cold calling and field prospecting.
• Conduct regular physical visits to prospective customers.
• Meet business owners, purchase managers, procurement teams and other decision-makers.
• Understand customer requirements and recommend appropriate Green Radical products.
• Present products, coordinate samples and secure product approvals.
• Negotiate rates and commercial terms within company guidelines.
• Follow up consistently and convert prospects into orders.
• Build a strong pipeline of new business opportunities.
• Maintain disciplined follow-up with every prospect according to the committed date.
• Generate first orders and initial business from newly acquired customers.
• Maintain accurate daily sales and activity reports.
• Update customer and prospect information in the company's sales management system.
• Develop new territories as assigned.
• Coordinate the eventual handover of established customers to the existing-customer sales team.

Customer Segments

You may work across multiple customer segments, including:

• Hotels, restaurants and cafés
• Hospitals and healthcare institutions
• Schools and colleges
• Corporates and offices
• Housing societies
• Facility management companies
• Housekeeping contractors
• Retailers and distributors
• Government and PSU organizations
• Event companies
• Other businesses requiring garbage bags, disposables and related products

What We Expect

We are looking for someone who is:

• A hunter, not someone who waits for leads.
• Comfortable with field sales and meeting new customers every day.
• Highly target-oriented and motivated by performance.
• Persistent and strong at follow-ups.
• Positive and confident while dealing with rejection.
• Good at building relationships with customers.
• Self-driven and capable of working independently.
• Disciplined with daily reporting and follow-up commitments.
• Interested in growing with a developing business.

Candidate Requirements

Experience: Minimum 2 years of sales experience.

Education: Minimum 12th pass.

Languages:

• Marathi – proficient
• Hindi – proficient
• English – basic understanding/communication

Other requirements:

• Comfortable with extensive field travel.
• Willing to work across Nagpur and eventually other parts of Vidarbha.
• Two-wheeler and ability to travel independently preferred/required for the role.

Experience in B2B sales, FMCG, HORECA, distribution, packaging, disposable products, housekeeping supplies, institutional sales or other field-sales environments will be an advantage.

Performance & Targets

This is a performance-driven role.

After the initial 3-month probation period, the role will have clear monthly sales and activity targets.

Key performance indicators will include:

• New customer acquisition
• Monthly sales generation
• Prospecting activity
• Customer calls and physical visits
• Follow-up discipline
• Conversion of prospects into orders
• Customer repeat-purchase performance
• Daily sales reporting

Our minimum monthly sales benchmark is 1 lakh, while a successful salesperson should be capable of generating approximately 2 lakh or more per month as the territory develops.