Business Development Executive

Role Objective

To drive student admissions and enrollments for UniAthena's Academic Programs by engaging with prospective learners, understanding their requirements, providing relevant program guidance, and converting qualified leads into enrollments. The role will be responsible for managing the admissions funnel, maintaining consistent follow-ups, handling objections, and achieving assigned enrollment and revenue targets.

Roles & Responsibilities

• Connect with prospective learners through calls, WhatsApp, email, and other relevant communication channels.
• Understand the learner's academic background, career goals, professional requirements, and learning objectives to identify suitable programs.
• Provide accurate and effective counselling on UniAthena's Academic Programs, including program structure, eligibility, duration, fees, and other relevant details.
• Manage assigned leads through the complete admissions cycle, from initial enquiry to successful enrollment.
• Follow up consistently with prospective learners and ensure timely movement of leads through the admissions funnel.
• Identify learner concerns and effectively address objections related to fees, eligibility, program relevance, career outcomes, competition, and other admission-related factors.
• Use strong persuasion, negotiation, and closing skills to convert qualified prospects into confirmed enrollments.
• Maintain an active and well-managed pipeline of prospective learners and prioritise leads based on their conversion potential.
• Accurately update lead status, interactions, follow-ups, and enrollment details in the CRM.
• Achieve assigned daily, weekly, and monthly enrollment and revenue targets.
• Monitor individual conversion performance and identify areas for improvement in lead handling, follow-up, and closure.
• Coordinate with Academic, Marketing, Finance, and other internal teams to ensure a smooth and timely admission process.
• Maintain professional communication with prospective learners and ensure a positive experience throughout the admissions journey.
• Adhere to defined admissions processes, communication standards, and business guidelines.
  
  

Skills & Qualifications Required

• Bachelor's degree or equivalent qualification.
• 1–3 years of experience in business development, inside sales, admissions, education counselling, or a similar target-driven role.
• Experience in EdTech, higher education, professional education, or training services will be preferred.
• Strong verbal and written communication skills with the ability to communicate effectively with diverse learner profiles.
• Strong persuasion, negotiation, objection handling, and closing abilities.
• Ability to understand learner requirements and provide appropriate program recommendations.
• Strong follow-up, lead management, and relationship-building skills.
• Ability to work with sales targets, conversion metrics, and revenue goals.
• Proactive approach with a strong sense of ownership and accountability for assigned leads and targets.
• Good time management and ability to manage multiple prospects and follow-ups simultaneously.
• Comfortable working in a fast-paced, target-driven environment.
• Working knowledge of CRM systems and basic MS Office/Google Workspace.
• Freshers can also apply*