Business Development Executive

Role & responsibilities

• Achieve monthly, quarterly, and annual sales targets for the assigned territory.
• Manage and build strong relationships with distributors and retailers.
• Expand distribution network by identifying and onboarding new retailers/distributors.
• Ensure product availability, visibility, and placement in retail outlets.
• Execute trade promotions, schemes, and discounts effectively.
• Track and report competitor activities, market trends, and pricing insights.
• Share daily/weekly/monthly sales performance reports.
• Coordinate with supply chain teams to ensure timely product deliveries.
• Drive secondary sales and ensure proper stock management at the distributor level.
• Resolve distributor/retailer issues promptly and professionally.

Preferred candidate profile

Experience: Minimum 6 years in field sales with at least 2 years in the personal care, beauty, or FMCG sector handling offline/general trade channels.

Industry Knowledge: In-depth understanding of the personal & beauty care landscape including retail formats, consumer behavior, and seasonal trends.

Graduate in any discipline (Bachelors degree in Business, Marketing, or related field preferred). Desired Attributes:

Communication: Strong interpersonal, negotiation, and relationship management skills.

Data-Driven: Capable of using data to drive decisions and performance improvements.

Mobility: Willingness to travel extensively within the assigned territory.