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    Job · 14869164

    Source Mash Technologies logo

    Business Development Executive

    Source Mash Technologies · Mohali · onsite · Posted 52d ago

    Undisclosed3–8 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    We are hiring a Lead Generator to own and manage our B2B outbound lead generation function. This role will be responsible for strategy, execution oversight, team management, and client communication across email marketing, cold calling, and LinkedIn outreach channels.

    Key Responsibilities

    • Own and define endtoend outbound lead generation strategy
    • Plan and oversee cold email campaigns, cold calling efforts, and LinkedIn messaging
    • Define ICP, buyer personas, messaging frameworks, and outreach cadences
    • Handle client communication, performance reviews, and conversion reporting
    • Track funnel KPIs: lead volume, reply rate, call connect rate, meetings booked, conversions
    • Review call recordings, email drafts, and LinkedIn messages for quality and improvement
    • Mentor and manage team.
    • Ensure smooth handoff of qualified leads (SQLs) to Sales/Account teams
    • Maintain CRM discipline and data compliance standards

    Required Skills & Experience

    • 3+ years in B2B Lead Generation / Outbound Sales / SDR leadership
    • Strong experience with Seamless, Apollo, ZoomInfo, Lusha, LinkedIn Sales Navigator
    • Proven handson experience with emails, cold calls, and LinkedIn outreach
    • Excellent clientfacing and stakeholder communication skills
    • Strong conversion, analytics, and reporting mindset
    • Experience working with CRM systems (Salesforce, HubSpot, Zoho)

    Sourced from naukri

    Skills

    Online Lead GenerationBusiness DevelopmentSales Support / PresalesSalesLead Generationcold callingIT ServicesPresales

    About Source Mash Technologies

    Source Mash Technologies logo

    Source Mash Technologies

    IT Services & Consulting

    51-200

    employees

    2009

    17 years old

    Mohali, Punjab

    India

    ₹6.3L PA avg

    Avg at Source Mash Technologies

    About

    A digital marketing and e-commerce solutions provider that focuses on helping businesses achieve long-term online success through comprehensive marketing strategies.

    Industries

    IT Services & Consulting

    Employee ratings

    10 reviews

    2.0/ 5

    Culture

    3.0

    Career growth

    2.7

    Work-life

    3.0

    Employees rate it well for

    Skill Development23Compensation & Benefits21

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    Business Development Executive · waiting for your command