Business Development Executive

Job Title: Business Development Executive

Role Summary

We are looking for an energetic and target-driven Business Development Executive with 2–4 years of experience in cold calling and selling IT services.

The primary responsibility of this role is to connect with potential prospects through outbound cold calls, identify business opportunities, qualify prospects and schedule meetings for the Sales team.

Candidates must have prior experience selling IT services to B2B customers. This is a calling-focused role and requires daily interaction with prospects across target markets.

Key Responsibilities

• Make outbound cold calls to potential Prospects and decision-makers.
• Generate qualified prospects and schedule meetings for the Sales team.
• Identify relevant decision-makers, including CIOs, CTOs, IT Heads, QA Heads and other Technology leaders.
• Understand the prospect's current challenges, business needs and technology requirements.
• Present the company's IT services clearly and confidently.
• Conduct regular follow-ups.
• Build and maintain a healthy pipeline of qualified prospects.
• Work closely with the Demand Generation and Sales teams on target accounts and campaigns.
• Maintain accurate call records, prospect information and follow-up dates in the CRM.
• Meet daily calling, conversation, meeting and prospect-generation targets.
• Provide regular updates on call outcomes, prospect feedback and market insights.
• Follow the defined process while personalising conversations when required.

Mandatory Requirements

• 2–4 years of experience in B2B cold calling and business development.
• Prior experience selling IT services is mandatory.
• Experience targeting customers in the US or other international markets is preferred.
• Strong communication and professional telephone skills.
• Ability to confidently speak with senior decision-makers.
• Good understanding of the IT services sales cycle.
• Ability to handle objections and continue conversations with prospects.
• Experience using CRM tools, LinkedIn and other prospecting platforms.
• Target-oriented approach with strong follow-up skills.
• Willingness to work in shifts aligned with the target market.

Key Performance Indicators

• Number of outbound calls made
• Number of connects / meaningful conversations
• Number of qualified prospects generated / meetings scheduled
• Conversion rate
• Follow-up effectiveness
• CRM data accuracy
• Achievement of monthly targets vs achieved.

Educational Qualification

• An MBA or PGDM in Marketing / Business Administration.