Business Development Executive - Client Acquisition

Business Development Executive – Client Acquisition

Location: MumbaiExperience: 1.5–3 yearsCompany: URPopular

About the Role

We are looking for a highly proactive Business Development Executive who will manage incoming client leads and ensure that every potential opportunity is followed up systematically.

This is not a strategy or creative role. You will not be required to create campaign ideas, strategies, presentations, or proposals.

Your primary responsibility will be to own the sales pipeline from the first enquiry until closure, while coordinating with our internal strategy and business teams.

Key Responsibilities

- Respond to inbound client enquiries received through email, phone, WhatsApp, website forms, and other channels.- Make the first call with prospective clients to understand their basic requirements and qualify the opportunity.- Conduct consistent and rigorous follow-ups with potential clients through calls, emails, and WhatsApp.- Schedule qualified client meetings with the internal strategy/business team.- Ensure clients attend scheduled meetings through timely reminders and follow-ups.- Coordinate internally to get proposals, quotations, presentations, and other required documents prepared.- Send proposals and relevant documents to clients.- Follow up continuously after proposal submission until there is a clear decision or closure.- Maintain an updated pipeline of all active leads, meetings, proposals, follow-ups, and closures.- Ensure no potential client enquiry is missed or left unattended.- Keep internal teams updated about upcoming meetings and important client requirements.- Maintain CRM/sales trackers with accurate and timely information.

What You Will NOT Be Required to Do

- Create influencer marketing strategies.- Develop campaign concepts or creative ideas.- Prepare detailed client proposals independently.- Execute influencer campaigns.- Manage existing client accounts after onboarding.

Your role is primarily to drive communication, follow-ups, meetings, pipeline movement, and sales coordination.

Who We Are Looking For

- 1.5–3 years of experience in Business Development, Inside Sales, Client Acquisition, Lead Management, SaaS Sales, Media Sales, Agency Sales, or similar roles.- Excellent communication skills over phone, email, and WhatsApp.- Comfortable making a high volume of calls and follow-ups every day.- Extremely organised and disciplined with follow-ups.- Ability to handle multiple leads simultaneously.- Comfortable working with CRM systems, Excel, or Google Sheets.- Strong sense of ownership and urgency.- Someone who does not hesitate to follow up multiple times with a prospect.- Good spoken and written English.

Key Performance Indicators

Performance will primarily be measured on:

- Speed of response to new enquiries.- Number of qualified conversations.- Qualified meetings scheduled and conducted.- Follow-up consistency.- Proposal-to-client follow-up.- Pipeline movement.- Number and value of opportunities converted.- Accuracy of CRM and sales records.

About URPopular

URPopular is an influencer marketing company working with leading brands across India. We help brands plan and execute influencer-led campaigns across categories and markets.

We are looking for someone who can bring structure, speed, and persistence to our growing inbound client pipeline.