Business Development Director | Global Industrial Coating MNC

• Lead India growth strategy for a global coating systems business
• Build and scale a high-impact team with full market ownership
  
  

About Our Client

Our client is a leading international provider of industrial coating solutions, paint shop technologies, and turnkey finishing systems, serving customers across automotive, industrial manufacturing, appliances, engineering, and general industry sectors. With ambitious expansion plans in India, the organization is investing in local leadership to strengthen market penetration, enhance customer engagement, and drive long-term business growth within a highly competitive and evolving manufacturing landscape.

Job Description

• Lead the India business for powder coating equipment, liquid coating systems, and turnkey paint shop projects.
• Define and execute the strategic vision for market expansion, revenue growth, and profitability.
• Build strong relationships with OEMs, manufacturing leaders, EPC contractors, consultants, and key decision-makers.
• Develop a robust pipeline of greenfield and brownfield paint shop opportunities across automotive, industrial, appliance, metal furniture, and engineering sectors.
• Drive sales of complete project lines, which represent the primary revenue focus, alongside standard products, spare parts, and services.
• Identify, qualify, and prioritize high-potential projects while improving bid conversion and execution effectiveness.
• Act as the primary India interface for global stakeholders and collaborate closely with regional business development teams based in Southeast Asia.
• Evaluate localization opportunities and develop strategies for local sourcing, manufacturing partnerships, and vendor ecosystem development.
• Provide technical-commercial leadership across powder coating, liquid painting, pretreatment, conveyor systems, ovens, automation, and material handling solutions.
• Lead complete paint shop projects from concept development through design, quotation, negotiation, execution, commissioning, and after-sales support.
• Build, mentor, and scale a high-performing sales, technical service, project management, and commercial team across regions.
• Drive customer engagement at senior levels and establish a strong market presence within target industries.
• Manage business performance through ownership of sales targets, profitability, margins, and operational effectiveness.
• Analyze market trends, competitor activity, and customer requirements to shape long-term business strategy.
  
  

The Successful Applicant

• Bachelor's degree in Mechanical, Chemical, Industrial, Electrical Engineering, or a related discipline. MBA preferred.
• 15+ years of experience within industrial coating systems, paint shop equipment, surface finishing, or related manufacturing technologies.
• Proven experience managing turnkey paint shop or full-line finishing system projects.
• Strong understanding of powder coating systems, liquid painting systems, pretreatment technologies, conveyors, ovens, automation, and industrial compliance requirements.
• Demonstrated success in business development, key account management, and strategic sales leadership.
• Strong technical-commercial capability with the ability to engage both engineering and procurement stakeholders.
• Experience working with automotive OEMs, Tier-1 suppliers, industrial manufacturers, and engineering companies.
• Established network and credibility within the coating systems and paint shop ecosystem.
• Strong understanding of vendor management, localization strategies, and supply chain ecosystems in India.
• Proven track record of leading and developing cross-functional teams.
• Entrepreneurial mindset with the ability to operate in a high-growth and evolving business environment.
• Strong commercial negotiation, project management, and stakeholder management skills.
• Ability to work effectively within a global matrix organization and collaborate with international teams.
• Excellent communication, leadership, and strategic planning capabilities.
  
  

What's on Offer

• Opportunity to lead a strategically important India growth business.
• High visibility role with direct interaction with global leadership.
• Ownership of business development, project delivery, and market expansion strategy.
• Chance to build and scale a high-performing regional organization.
• Exposure to large-scale automotive and industrial manufacturing projects.
• Significant influence on localization and long-term business planning.
• Competitive compensation package aligned with senior leadership responsibilities.
• Strong career progression opportunities within a growing international organization.
  
  

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