Business Development Associate

Company Description

Welcome to College Matrix, a student-focused education guidance platform committed to helping learners make informed, confident, and future-ready academic decisions.

In today's rapidly evolving education landscape, students and parents face an overwhelming number of choices from entrance examinations and colleges to courses, careers, finances, and placements. At College Matrix, we simplify this complex journey through structured guidance, personalized mentoring, and end-to-end admission support.

We believe that choosing the right education pathway is not a matter of chance. It is a decision that requires clarity, strategy, and the right guidance.

Our approach is built around the concept of a Matrix where multiple possibilities, choices, and pathways come together to create one clear direction. We connect students with the right resources, mentors, institutions, and opportunities to help them build a strong academic and career roadmap.

Role Description

We are looking for an energetic and result-oriented individual to support student outreach, lead generation and marketing activities for our management education and career guidance programs.

Key Responsibilities

* Make outbound tele-calls to prospective students and generate interest in our programs/services.

* Generate and qualify leads through calls, WhatsApp and social media.

* Follow up with prospective students and maintain lead databases.

* Assist in promoting CAT, XAT, SNAP, NMAT, MBA/PGDM admissions and related services.

* Support social media content, campaigns, webinars, seminars and student events.

* Achieve assigned daily/weekly/monthly calling and lead-generation targets.

Skills Required

* Good communication and convincing skills

* Comfortable making frequent calls and speaking with students/parents

* Positive, proactive and target-oriented approach

* Basic knowledge of Excel/Google Sheets is preferred