Business Development Associate

Role Description The Sales Development Representative (B2C) role at SyncUp is a full-time, on-site position based in Bengaluru. This role involves engaging with potential individual customers, conducting outbound and inbound outreach, and qualifying leads for the sales pipeline. The representative will conduct discovery calls, explain SyncUp's platform and value proposition, and guide prospects through the initial stages of the buying process. Daily responsibilities include maintaining accurate records in the CRM, following up on leads, coordinating with the sales team, and meeting or exceeding activity and conversion targets. The role also includes gathering customer feedback, contributing to continuous improvement of sales messaging, and supporting marketing initiatives that drive B2C demand.

Qualifications

• Strong Inside Sales and Lead Generation skills to drive consistent outreach and build a robust B2C pipeline.
• Demonstrated Sales and Business Development abilities to convert qualified leads and support growth targets.
• Excellent Communication skills, including clear verbal and written communication, active listening, and customer empathy.
• Comfort working with CRM tools, sales engagement platforms, and basic data analysis to track and optimize performance.
• Proven ability to work in a fast-paced environment, manage multiple priorities, and meet deadlines and targets.
• Prior experience in B2C sales, tech or SaaS environments, or AI-driven products is advantageous.
• Bachelor's degree or equivalent practical experience in business, marketing, communications, or a related field is preferred.