Business Development Associate

About AiSensy

AiSensy is a WhatsApp based Marketing & Engagement platform helping businesses like Adani, Delhi Transport Corporation, Yakult, Godrej, Aditya Birla Hindalco, Wipro, Asian Paints, India Today Group, Skullcandy, Vivo, Physicswallah, and Cosco grow their revenues via WhatsApp.

• Enabling 250,000+ Businesses with WhatsApp Engagement & Marketing
• 800 Crores+ WhatsApp Messages exchanged between Businesses and Users via AiSensy per year
• Working with top brands like Delhi Transport Corporation, Vivo, Physicswallah & more
• High Impact as Businesses drive 25-80% Revenues using AiSensy Platform
• Mission-Driven and Growth Stage Startup backed by Marsshot.vc, Bluelotus.vc & 50+ Angel Investor

Role Overview

As a Senior Business Development Executive (Sr. BDE) at AiSensy, you will play a pivotal role in driving revenue growth by identifying new opportunities, nurturing leads, and closing deals with SMBs, mid-market, and enterprise clients.

This role demands a strategic thinker and a hustler with strong B2B SaaS sales experience, especially in WhatsApp marketing, click-to-WhatsApp ads, and related technologies. You'll work closely with marketing, product, and customer success teams to deliver value-driven solutions to clients.

Key Responsibilities

1. Sales & Revenue Growth

• Drive new customer acquisition through outbound and inbound channels.
• Own and manage the entire sales cycle — prospecting, pitching, negotiating, and closing deals.
• Build a strong pipeline using tools like Pipedrive, LinkedIn Sales Navigator, and other CRM tools.
• Achieve and exceed monthly and quarterly revenue targets.

2. Solution Selling

• Understand AiSensy's product deeply and pitch tailored solutions to clients.
• Present WhatsApp-based marketing and automation strategies to decision-makers (Founders, CMOs, Growth Heads).
• Develop custom ROI models and proposals to showcase value to clients.

3. Market Development

• Identify new industries and verticals for WhatsApp marketing adoption.
• Collaborate with the marketing and growth team to execute GTM strategies.
• Stay updated on Meta/WhatsApp updates and competitive landscape.

4. Client Relationship Management

• Build strong relationships with key clients to drive retention and upselling.
• Act as a trusted advisor to clients, helping them grow through AiSensy's platform.
• Work closely with Customer Success to ensure smooth onboarding and activation.

5. Reporting & Insights

• Maintain accurate reporting of sales activities, pipeline, and revenue forecasts.
• Provide market feedback to the product team to improve offerings.
• Track sales metrics and KPIs regularly to optimize performance.

Key Requirements

Experience & Skills

• 2-5+ years of experience in B2B SaaS or tech sales (preferably WhatsApp, MarTech, or Ads Tech).
• Strong understanding of WhatsApp marketing, click-to-WhatsApp ads, and automation workflows.
• Excellent negotiation, communication, and presentation skills.
• Proficiency in tools like Pipedrive, Intercom, LinkedIn Sales Navigator, and Google Workspace.

Mindset & Attributes

• Hustler mentality with a bias for action and high ownership.
• Ability to work in a fast-paced startup environment.
• Strong business acumen and analytical thinking.
• Passionate about AI-driven marketing and building solutions for SMBs and enterprises.