Business Development Associate

About Aaura Adworks

Aaura Adworks is a Brand Growth Agency helping businesses strengthen their brand, marketing, customer acquisition, digital presence, and overall growth through structured and result-focused solutions.

We are looking for a confident and driven Business Development Associate who can identify potential clients, initiate conversations, understand business requirements, and convert opportunities into clients.

Key Responsibilities

1. Lead Generation & Prospecting

• Identify potential clients through online research, business directories, social media, Google, LinkedIn, and other sources.
• Build and maintain a structured prospect database.
• Identify relevant decision-makers such as founders, owners, CEOs, marketing heads, and business heads.
• Generate new business opportunities through outbound activities.

2. Cold Calling & Client Outreach

• Conduct regular cold calls to prospective businesses.
• Introduce Aaura Adworks and its services professionally.
• Connect with prospects through calls, WhatsApp, email, and other appropriate channels.
• Follow up consistently with interested prospects.
• Maintain professional communication throughout the sales process.

3. Client Requirement Analysis

• Understand the prospect's business, current marketing activities, challenges, and growth requirements.
• Identify suitable services and solutions based on their requirements.
• Coordinate with the internal team when technical or strategic inputs are required.

4. Meetings & Sales Presentations

• Schedule meetings with qualified prospects.
• Present the company profile, portfolio, services, and proposed solutions.
• Explain how Aaura Adworks can support the client's business growth.
• Handle basic client questions and objections professionally.

5. Negotiation & Conversion

• Assist in preparing proposals and quotations.
• Conduct follow-ups on proposals and ongoing discussions.
• Negotiate professionally while maintaining company pricing and service standards.
• Work toward converting qualified opportunities into paying clients.

6. CRM & Reporting

• Maintain accurate records of leads, calls, meetings, follow-ups, and opportunities in the company's CRM.
• Update lead stages and next follow-up dates regularly.
• Maintain daily and weekly sales activity reports.
• Coordinate with management regarding active opportunities and conversions.

Required Skills

• Strong verbal communication and interpersonal skills.
• Confidence in cold calling and speaking with business owners and decision-makers.
• Good negotiation and conversation skills.
• Ability to understand client requirements and recommend appropriate solutions.
• Basic understanding of digital marketing, branding, advertising, websites, social media, and business growth is preferred.
• Good follow-up and relationship-building skills.
• Ability to work independently and maintain sales discipline.
• Basic knowledge of CRM tools is an advantage.

Language Requirements

Candidates should be comfortable communicating in:

• Kannada
• English
• Hindi

Perks and benefits

Sales incentives