Business Development Associate

Role & responsibilities

• Generate new leads through field sales activities, direct outreach, referrals, and local networking.
• Visit residential areas, societies, corporate offices, institutions, and other relevant locations to generate prospective parent leads.
• Connect with parents and understand their requirements regarding school admissions.
• Explain the school's curriculum, facilities, programs, and admission process to prospective parents.
• Follow up with leads through calls, WhatsApp, and in-person meetings.
• Schedule and coordinate school visits and counselling sessions.
• Convert qualified leads into admissions and achieve monthly admission targets.
• Maintain regular follow-ups with prospective parents throughout the admission journey.
• Maintain accurate records of leads, follow-ups, and conversions in the CRM/ERP.
• Conduct and participate in promotional activities, events, campaigns, and admission drives.
• Coordinate with the school counselling and admissions team to ensure a smooth conversion process.
• Prepare regular reports on field visits, lead generation, and admissions.

Preferred candidate profile

• Graduate in any discipline.
• 13 years of experience in field sales, business development, admissions, education sales, or a similar role.
• Excellent communication and interpersonal skills.
• Strong convincing and negotiation abilities.
• Comfortable with extensive field work and local travel.
• Target-oriented and self-motivated.
• Ability to build strong relationships with prospective customers.
• Candidates with experience in education sales, edtech, real estate, banking, insurance, or FMCG field sales can be considered.