Business Analyst - Live Events Experience

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Business Analyst - Live Events Experience based in India. This role focuses on transforming complex, high-volume event and transactional data into actionable business insights that directly influence pricing, product strategy, and revenue decisions across live festival environments. You will work at the intersection of analytics, business strategy, and operational decision-making, helping leadership teams understand customer behavior in highly dynamic, seasonal event settings. The role requires strong analytical depth combined with the ability to interpret messy, multi-source datasets and translate them into clear, decision-ready insights. You will support P&L owners with data-driven recommendations that impact pricing, assortment, and customer experience at scale. The environment is fast-paced, ambiguous, and highly data-intensive, requiring both structured thinking and adaptability. It is ideal for someone who enjoys solving unconventional analytics problems where traditional ecommerce models do not apply.

Accountabilities

• Analyze customer behavior across live event and festival ecosystems, including segmentation, purchasing patterns, pricing elasticity, and product performance
• Provide data-driven recommendations on pricing and product strategy, answering key business questions around what to sell and at what price
• Work with complex transactional datasets including tickets, food, beverages, merchandise, SKUs, and multi-channel orders
• Build and maintain analytical workflows using SQL and Python to enable repeatable and scalable insights generation
• Develop dashboards, reports, and visualizations to communicate insights clearly to business and technical stakeholders
• Support festival and business unit leadership teams with actionable insights that influence P&L decisions
• Navigate and analyze non-traditional consumption patterns, including annual or seasonal purchasing behavior models
• Collaborate with cross-functional teams to ensure data consistency across multiple systems and sources
• Translate business problems into structured analytical questions and deliver clear, decision-ready outputs

Requirements

• Strong experience in business or data analysis focused on customer behavior, pricing strategy, or segmentation
• Advanced proficiency in SQL, including joins, CTEs, and window functions across multiple data sources
• Hands-on experience with BI and visualization tools such as Tableau, Domo, or similar platforms
• Working knowledge of Python for data analysis, including pandas and data wrangling techniques
• Experience working with transactional, ecommerce, or monetized datasets (orders, SKUs, pricing, items, etc.)
• Strong analytical thinking with the ability to work through ambiguous, messy, and incomplete datasets
• Ability to communicate insights clearly to both technical and non-technical stakeholders
• Experience building dashboards, reports, and structured analytical outputs for business decision-making
• Familiarity with ETL concepts, data pipelines, and multi-system data environments is a plus
• Strong problem-solving mindset with the ability to translate business questions into data solutions
• Comfortable working in fast-paced environments with evolving priorities and requirements

Benefits

• Competitive contract-based compensation aligned with experience
• Fully remote work flexibility within India
• Opportunity to work on large-scale live event and festival data ecosystems
• Exposure to complex pricing, revenue, and customer behavior analytics problems
• High-impact role supporting real-time business and P&L decision-making
• Strong learning environment across SQL, Python, and advanced analytics workflows
• Collaborative work culture with direct exposure to business leadership teams
• Opportunity to work with diverse, multi-source datasets in a unique industry context

How Jobgether Works We use an

AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether?

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