BTL Marketing Manager

Roles and Responsibilities

• Develop and execute offline marketing strategies to drive brand awareness, sales growth, and customer engagement.
  
• Plan and implement BTL campaigns across multiple channels, including retail stores, dealerships, and promotional events.
  
• Collaborate with cross-functional teams to launch new products and services through effective channel marketing initiatives.
  
• Manage budgets for BTL activities, ensuring optimal ROI and cost efficiency.
  
• Analyze campaign performance metrics to identify areas of improvement.
  

Desired Candidate Profile

• 4-8 years of experience in BTL Marketing or related field (FMCG industry preferred).
  
• Strong understanding of offline marketing tactics such as dealer management, retail marketing, sales funnel development.
  
• Excellent campaign planning skills with ability to manage multiple projects simultaneously.
  
• Proficiency in using tools like Salesforce CRM software for data analysis and reporting.
  

If interested, Please share your resume to [email removed]

Regards

HR Team