Btl Manager

Roles and Responsibilities :

• Develop and execute BTL marketing campaigns to drive brand awareness, sales, and customer engagement.
• Plan and manage events, activations, and promotions across multiple channels (online/offline) to achieve business objectives.
• Collaborate with cross-functional teams to create effective marketing strategies that meet business goals.
• Analyze campaign performance metrics to optimize future initiatives.

Job Requirements :

• 6-15 years of experience in BTL marketing or a related field.
• Proven track record of successfully executing large-scale marketing campaigns with measurable results.
• Strong understanding of offline marketing activities such as event marketing, brand activation, and campaign planning.