Branding

Roles & Responsibilities

• Design visually appealing social media creatives, banners, and marketing collaterals.
• Create and manage daily social media content, including feed posts, stories, reels, and promotional creatives.
• Maintain an aesthetically consistent Instagram grid and ensure brand consistency across all digital platforms.
• Develop engaging visual concepts aligned with the brand's identity and current fashion trends.
• Edit short-form videos and reels for social media platforms.
• Assist in planning and executing social media campaigns and product launches.
• Brainstorm creative content ideas with the marketing team.
• Coordinate with internal teams to ensure timely delivery of creative assets.
• Stay updated with fashion, design, and social media trends to create relevant and engaging content.
• Ensure all creatives maintain the brand's visual identity and quality standards.

Requirements

• Bachelor's Degree or Diploma in Fashion Communication, Fashion Design, Graphic Design, or any related fashion discipline.
• Hands-on proficiency in Adobe Illustrator and Adobe Photoshop is mandatory.
• Working knowledge of Canva and basic video editing software (Adobe Premiere Pro, CapCut, After Effects, VN, or similar).
• Strong understanding of social media platforms, especially Instagram.
• Comfortable creating story posts, carousel posts, reels, and maintaining an engaging social media grid.
• Creative mindset with a strong sense of aesthetics, typography, color, and layout.
• Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
• Strong communication and teamwork skills.
• A portfolio showcasing creative work, social media creatives, or branding projects will be preferred.