Branding And Marketing Executive

Role Overview:

We are looking for a dynamic and detail-oriented marketing professional to support and execute Unifis branding and marketing initiatives. The role involves end-to-end coordination across campaigns, agencies, vendors, and internal stakeholders to ensure seamless delivery of all marketing activities.

Key Responsibilities:

• Manage day-to-day marketing operations and ensure timely execution of all deliverables as per briefs
• Track and monitor multiple ongoing projects, ensuring adherence to timelines and quality standards
• Coordinate closely with internal teams and external agencies for the smooth execution of marketing initiatives
• Work with creative, digital agencies on all marketing collaterals (brochures, presentations, mailers, digital assets, AVs, etc.)
• Support end-to-end execution of marketing campaigns (ATL & BTL), including planning, coordination, and reporting
• Assist in planning and executing events, activations, and brand initiatives
• Maintain and regularly update the vendor database; identify and onboard new vendors as per requirements
• Ensure cost efficiency and timely delivery across all vendor engagements
• Oversee website updates, working with developers/agencies for content changes, enhancements, and issue resolution
• Ensure brand consistency across all touchpoints and communications
• Support reporting and documentation of marketing activities and campaign performance

Requirements

• MBA / PGDM in Marketing or relevant field
• 2 – 5 years of relevant experience in branding/marketing roles
• Strong experience in working with external agencies and vendors
• Good understanding of ATL/BTL marketing and campaign execution
• Strong project management and coordination skills
• Excellent communication and stakeholder management abilities
• Attention to detail with the ability to manage multiple priorities
• Proficiency in MS Office (PowerPoint, Excel); familiarity with basic marketing tools is a plus

Preferred:

• Prior experience in an agency or brand-side role; candidates with financial services exposure will have an added advantage
• Exposure to digital marketing, website CMS tools, Social media platforms
• Basic understanding of branding, design, and content workflows

Remuneration package will be competitive with industry standards with potential for significant performance-based upside.