Branded Content Sales

Location: Noida

Company: Republic World

Department: Branded Content Sales

Experience: 5–7 Years / 8–11 Years

Work Mode: On-site

About the Role

Republic World is looking for ambitious and high-performing Branded Content Sales professionals to join its Brand Solutions team in Noida.

The role is for someone who can go beyond selling media inventory and create, pitch and monetize content-led solutions for brands. You will work closely with brands and agencies to develop customized campaigns across Branded Content, Digital, Linear Media, Integrated Solutions, Sponsorships, IPs and Events.

We are looking for people who don't wait for briefs — they create them, who can sell ideas and outcomes, and who can walk into a client meeting and create an opportunity where none existed.

Key Responsibilities

• Drive revenue through Branded Content, Brand Solutions and Integrated Content Sales.
• Develop and sell customized content solutions aligned with brand objectives, consumer insights and marketing priorities.
• Identify new business opportunities across brands, agencies and media agencies.
• Proactively generate briefs and create opportunities rather than depending only on incoming requirements.
• Pitch and sell innovative branded content ideas, campaigns, properties, IPs, sponsorships and integrated solutions.
• Develop solutions combining TV/Linear, Digital, Video, CTV, Social, Content, IPs and Events, wherever relevant.
• Build and maintain strong relationships with CMOs, Marketing Heads, Brand Managers, Agency Heads, Media Planners and other key decision-makers.
• Understand client businesses, consumer behaviour, category trends and competitive activity to develop relevant content propositions.
• Lead the complete sales cycle — prospecting, client engagement, brief understanding, solution development, pitching, negotiation and closure.
• Work closely with internal Creative, Content, Editorial, Digital, Production and Marketing teams to create compelling client solutions.
• Negotiate and close high-value branded content and sponsorship deals.
• Develop long-term strategic partnerships with brands and agencies.
• Consistently achieve revenue and business development targets.
• Identify opportunities across sectors including BFSI, Auto, FMCG, Education, Pharma, Technology, Consumer Durables, Lifestyle, E-commerce, etc.
• Track market trends, competitor offerings and emerging content formats to identify new revenue opportunities.

Who We're Looking For

We are looking for hunters, builders and closers who:

• Have 5–7 years of experience in Branded Content Sales / Brand Solutions / Content Sales / Integrated Media Sales.
• For senior roles, have 8–11 years of relevant experience in Branded Content, Brand Solutions or Media Sales.
• Have a strong understanding of the brand–agency–media ecosystem.
• Have experience selling Branded Content, Integrated Solutions, Sponsorships, IPs and/or Events.
• Have a proven track record of achieving and exceeding sales targets.
• Have strong relationships with brands and agencies across multiple sectors.
• Can independently originate business and convert opportunities into revenue.
• Are strong at consultative selling, pitching, negotiation and deal closure.
• Understand how content can solve a brand's marketing and communication objectives.
• Have strong presentation, communication and relationship-management skills.
• Are commercially driven, entrepreneurial and comfortable working in a fast-paced environment.