brand marketing & growth manager

Roles and Responsibilities :

• Develop and execute comprehensive brand marketing strategies to drive business growth in the BFSI industry.
• Collaborate with cross-functional teams to launch new products and services, ensuring seamless integration with existing offerings.
• Analyze market trends, customer insights, and competitor activity to inform data-driven marketing decisions.
• Manage budgets for multiple projects simultaneously, optimizing resources to achieve maximum ROI.

Job Requirements :

• 1-6 years of experience in brand marketing or a related field (e.g., advertising agency).
• Strong understanding of the BFSI industry landscape and its key players.
• Proven track record of developing successful brand campaigns across various channels (digital, social media, events).
• Proficiency in performance marketing tools such as Google Ads or similar platforms.