About a minute. You'll make an account on the way through.
About this role
Role & responsibilities
- Responsible for Brand building, equity, trials & loyalty of the assigned brand/s
- Development & execution of future extension pipeline
- Responsible for growth and profitability of the Brand
- Develop Marketing programs to drive brand to max potential
- Consumer Insighting for brand strategy & innovation
- Media planning & execution of ATL & BTL for the brand
- Lead communication development on the brand including digital content and platform marketing
- Close interaction with sales and channel teams to drive brand growth through effective channel marketing initiatives
Preferred candidate profile
- Post-Graduation in Management (from a Premier institute)
- Experience of 4 to 5 years in FMCG
- Minimum 2 years of Brand Management Experience
Sourced from naukri
Skills
Brand ActivationBrand MarketingBrand Strategy
About Marico
Marico Limited
FMCG
1.8k+
employees
1988
38 years old
Mumbai, Maharashtra
US
₹11.5L PA avg
Avg at Marico
About
Marico Limited is a leading consumer goods company in the beauty and wellness sector, known for its diverse portfolio catering to markets in Asia and Africa.
Industries
FMCGBeauty & WellnessConsumer goods
Employee ratings
10 reviews
3.9/ 5
Culture
4.0
Career growth
3.5
Work-life
3.2
Employees rate it well for
Overall Company39Company Culture38
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