Brand Manager

Hiring : Branding Executive

Company: Nitika Pharmaceuticals Specialities Pvt. Ltd.

Location: Civil Lines, Nagpur, Maharashtra

Department: Marketing & Branding

Reporting To: Managing Director

Experience: 46 Years of Relevant Experience

Qualification: MBA (Marketing)

Job Overview

CTC: Up to 4 LPA

We are looking for a creative, strategic, and result-oriented Branding Executive to manage brand communication, digital marketing, advertising campaigns, and brand development initiatives. The ideal candidate should have strong communication and negotiation skills, creative thinking, and the ability to build brand awareness across digital and offline channels.

Key Responsibilities

Develop and execute brand communication strategies to strengthen brand awareness and brand positioning.

Plan and manage social media marketing, digital advertising campaigns, creative content, and promotional activities.

Ensure brand messaging aligns with the company's vision, mission, and business objectives.

Monitor market trends, competitor activities, and customer behaviour to identify branding opportunities.

Develop and manage branding materials, including posters, standees, promotional creatives, and other offline marketing assets.

Coordinate with external agencies, vendors, advertising teams, and internal stakeholders to execute marketing initiatives.

Support brand activation activities to increase brand visibility, customer engagement, and business growth.

Collaborate with sales and product teams on new product development, marketing briefs, and campaign execution.

Manage events and exhibitions, including stall design, branding, visuals, and displays for domestic and international markets.

Track campaign performance, measure ROI and KPIs, and recommend improvements to enhance marketing effectiveness.

Develop innovative marketing strategies to strengthen brand presence across B2B and B2C markets.

Required Skills & Competencies

Excellent English communication skills, both verbal and written.

Strong negotiation, coordination, and interpersonal skills.

Creative thinking with a strong understanding of branding and brand communication.

Hands-on knowledge of social media platforms, digital advertising, and modern marketing tools.

Understanding of both B2B and B2C marketing strategies.

Ability to work collaboratively with cross-functional teams, agencies, and vendors.

Strong planning, execution, and analytical skills.

Experience working with Western companies will be an added advantage.

How to Apply

Interested candidates with relevant experience and the required skill set are encouraged to apply.

Sneha C

Sr. HR Executive

Nitika Pharmaceuticals Specialities Pvt. Ltd.

Website: https://nitikapharma.com/

Contact: [phone removed]