Brand Manager

Brand Manager – Skincare & Fashion

Location: Jaipur (On-site)

Experience: 5+ years

Role Overview

We are looking for a Senior Brand Manager who has hands-on experience in building and growing skincare and/or fashion brands in a dynamic, consumer-first environment.

This role is ideal for someone who enjoys owning the brand journey, working closely with founders, and translating brand vision into consistent, scalable execution. You will play a key role in shaping how the brand is positioned, communicated, and experienced as the business grows.

Key Responsibilities:

Brand Strategy & Ownership

Own the brand end-to-end, including positioning, voice, narrative, and visual direction

Strengthen and evolve the brand as the business scales, while maintaining consistency

Ensure the brand is clearly and authentically represented across all consumer touchpoints

Brand Marketing & Growth

Plan and execute integrated brand marketing initiatives aligned with business and growth goals

Drive awareness, engagement, and consideration through content, campaigns, and collaborations

Work closely with performance marketing teams to align brand building with growth outcomes

Support product launches, collections, and key business milestones

Influencer & Creator Ecosystem

Build and manage a strong influencer and creator network relevant to skincare and fashion

Lead seeding programs, paid partnerships, and long-term creator collaborations

Ensure influencer activity is aligned with brand values and commercial objectives

Track effectiveness through engagement, reach, and conversion metrics

Content & Communication

Guide brand communication across digital channels including social media, website, and campaigns

Collaborate with creative partners to develop content that is relevant, aspirational, and credible

Maintain a strong balance between creativity and consistency in brand messaging

Scaling & Brand Excellence

Apply D2C and consumer-brand best practices to scale brand presence sustainably

Use consumer insights, data, and market trends to refine strategy and execution

Build repeatable processes and frameworks for brand and marketing execution

Contribute to long-term brand planning and growth initiatives

Candidate Profile

5+ years of experience in skincare and/or fashion brands

Demonstrated experience in building or significantly scaling a brand

Strong understanding of branding, communication, and influencer marketing

Experience in D2C, consumer brands, or fast-growing organizations

Comfortable working in environments that value ownership, speed, and accountability

Skills & Competencies

Strategic brand thinking with strong execution capability

Influencer and content marketing expertise

Ability to balance creativity with commercial outcomes

Strong collaboration and stakeholder management skills

Data-aware decision-making

Why This Role

Opportunity to work closely with founders and leadership

Meaningful ownership in shaping and growing the brand

Exposure to both strategic and executional aspects of brand building

A growing organization with room for long-term impact

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