Brand Executive

Role & responsibilities

Brand Management

• Develop and execute branding strategies aligned with business objectives.
• Ensure brand consistency across all marketing collateral and channels.
• Manage brand campaigns, launches, and promotional activities.

Content Strategy & Management

• Develop content strategies for websites, blogs, social media, and email marketing.
• Maintain content calendars and coordinate with creative teams.
• Drive audience engagement through compelling content.

Digital Marketing

• Execute campaigns across Google, Meta, LinkedIn, and other digital platforms.
• Manage social media presence and campaign performance.

SEO & Website Management

• Perform keyword research and competitor analysis.
• Implement on-page and off-page SEO strategies.
• Monitor website traffic and rankings using analytics tools.

Marketing Analytics & Reporting

• Track KPIs, leads, traffic, engagement, and ROI.
• Prepare performance reports with actionable insights.

Market Research

• Analyze market trends, customer behavior, and competitor activities.

Preferred candidate profile

• Bachelors degree in Marketing, Business Administration, Mass Communication, or related field.
• 2–5 years of experience in branding, digital marketing, content strategy, and SEO.
• Strong understanding of SEO, SEM, social media marketing, and content marketing.
• Excellent communication and stakeholder management skills.