Branch Manager

Job description

Roles and Responsibilities

Business Growth & Revenue Generation

Drive branch sales performance and achieve assigned business targets for New Business Premium (NBP), policy issuance, and revenue growth.

Develop and execute business plans to maximize market penetration within the assigned territory.

Identify new business opportunities and customer segments to expand the branch portfolio.

Monitor daily, weekly, and monthly sales performance and take corrective actions to achieve targets.

Agency Recruitment & Development

Recruit quality insurance advisors and build a productive sales force.

Ensure advisor activation, retention, and productivity.

Conduct regular training, coaching, and mentoring programs to enhance advisor performance.

Support advisors in customer acquisition, sales closures, and relationship management.

Team Leadership & Performance Management

Lead, motivate, and manage branch employees and sales teams.

Set performance goals and review team productivity regularly.

Foster a high-performance and customer-centric culture within the branch.

Conduct performance reviews and implement development plans for team members.

Customer Acquisition & Relationship Management

Strengthen customer relationships through superior service and engagement.

Promote need-based selling and financial protection solutions.

Resolve customer concerns promptly and maintain high customer satisfaction levels.

Generate referrals and repeat business through relationship-building initiatives.

Branch Operations & Compliance

Ensure smooth branch operations and adherence to company policies and processes.

Maintain compliance with IRDAI regulations and internal audit requirements.

Ensure accurate documentation, policy issuance, and operational controls.

Monitor business quality, persistency, and customer suitability metrics.

Market Development

Organize local marketing activities, awareness campaigns, and lead-generation initiatives.

Track competitor activities and market trends to improve branch performance.

Build strong relationships with local communities and business networks.

Reporting & MIS

Maintain accurate branch records and management information reports.

Review sales dashboards, productivity reports, and business performance metrics.

Participate in regular business review meetings with senior management.

Desired Candidate Profile

2-7 years of experience in branch handling in Life Insurance, Banking, Financial Services, or BFSI.

Experience in team handling and branch/business management roles.

Experience in Agency Channel, Direct Sales, or Bancassurance will be preferred.

Proven track record of success in managing teams and driving business growth through effective leadership.

Strong understanding of life insurance products and processes; ability to develop new business opportunities.

Excellent communication skills for building client relationships; ability to work effectively under pressure.