Blinkit Ads & Quick Commerce Specialist

Position: Blinkit Ads & Quick Commerce Specialist

Experience: 2–5 Years

Employment Type: Full-Time

Key Responsibilities:

• Manage and optimize Blinkit Ads campaigns to drive sales, visibility, and ROI.
• Develop and execute Quick Commerce (Q-Commerce) marketing strategies across platforms such as Blinkit, Zepto, Swiggy Instamart, etc.
• Monitor campaign performance, budgets, ROAS, conversions, and product visibility.
• Analyze sales and advertising data to identify growth opportunities.
• Manage product listings, promotions, keywords, and campaign bidding.
• Coordinate with internal teams and platform representatives to improve brand performance.
• Prepare regular performance reports and provide actionable insights.
• Stay updated on Quick Commerce trends, competitor activity, and platform updates.

Requirements:

• 2–5 years of experience in Quick Commerce, Marketplace Marketing, or Digital Advertising.
• Hands-on experience managing Blinkit Ads is preferred.
• Strong understanding of ROAS, CPC, CTR, conversions, and campaign optimization.
• Experience with other Q-Commerce platforms such as Zepto and Swiggy Instamart will be an advantage.
• Strong analytical and problem-solving skills.
• Ability to work independently and deliver measurable business results.