B2B SALES & Marketing Executive Industrial Products

ABOUT THE ROLE

This is a sales-driven role, not a desk-based marketing role.

The selected candidate will be responsible for actively generating new business opportunities, identifying potential industrial customers, contacting decision-makers, conducting customer meetings and field visits, following up on enquiries and quotations, and converting prospects into customers.

The candidate will work closely with the management and internal teams to develop new accounts and grow existing business.

Role & responsibilities

Lead Generation & New Business Development

• Identify and generate new B2B sales leads through:
  
• Cold calling
  
• LinkedIn
  
• Email campaigns
  
• Online research
  
• References
  
• Industrial directories
  
• Field visits
  
• Networking
  
• Identify potential customers and decision-makers within target companies.
  
• Build and continuously expand a database of prospective customers.
  
• Research companies to understand their products, manufacturing processes and potential packaging requirements.
  
• Approach companies that have not previously interacted with Shambhavi Solutions.
  

B2B Sales & Customer Acquisition

• Contact Purchase, Procurement, Stores, Production, Quality, Engineering and other relevant departments.
  
• Understand customer requirements and identify suitable VCI/anti-corrosion packaging solutions.
  
• Make outbound calls and schedule customer meetings.
  
• Conduct regular field visits and meet prospective and existing customers.
  
• Present company and product information to customers.
  
• Coordinate product samples and trials where required.
  
• Prepare and share quotations in coordination with the internal team.
  
• Follow up consistently on enquiries, samples, quotations and negotiations.
  
• Convert qualified leads into new customers and orders.
  
• Develop long-term relationships with customers and identify repeat business opportunities.
  

Market Development

The candidate will be expected to actively explore opportunities in industries such as:

• Automotive & Auto Components
  
• Engineering & Manufacturing
  
• Steel & Metal
  
• Foundries
  
• Machinery & Equipment Manufacturers
  
• Defence & Aerospace
  
• Electrical & Electronics
  
• Railways
  
• Heavy Engineering
  
• Export-Oriented Manufacturing Companies
  
• Other industries dealing with metal components and corrosion-sensitive products
  

Sales Pipeline & Follow-Up

• Maintain a healthy pipeline of prospective customers.
  
• Track every lead from initial contact through enquiry, quotation, negotiation and order.
  
• Ensure timely follow-up on all active opportunities.
  
• Identify reasons for lost enquiries and work towards improving conversion rates.
  
• Maintain regular communication with prospects and existing customers.
  

SALES REPORTING & CRM

The candidate will be responsible for maintaining accurate sales records, including:

• Daily calls and activities
  
• New leads generated
  
• Customer meetings
  
• Enquiries received
  
• Quotations submitted
  
• Samples/trials
  
• Follow-ups
  
• Negotiations
  
• Orders received
  
• Lost opportunities
  
• Future follow-up dates
  

The candidate will provide regular weekly sales pipeline updates to management and ensure that customer information is updated in the company's CRM/database.

PERFORMANCE EXPECTATIONS

The selected candidate will be expected to:

• Generate a consistent number of qualified B2B leads every month.
  
• Develop new customer accounts across identified industrial segments.
  
• Conduct regular customer meetings and field visits.
  
• Generate enquiries and quotation opportunities.
  
• Convert enquiries into trials, orders and long-term business.
  
• Maintain a healthy and active sales pipeline.
  
• Achieve agreed monthly and quarterly sales targets.
  
• Contribute directly to the company's revenue growth.
  

Performance will be evaluated based on lead generation, customer acquisition, meetings, sales pipeline development, conversion and revenue generation.

Preferred candidate profile

WHO WE ARE LOOKING FOR

We are looking for someone who is:

• Confident and comfortable speaking with business owners, purchase managers and senior professionals.
  
• Proactive in finding and approaching new customers.
  
• Comfortable making cold calls and initiating conversations.
  
• Willing to travel for customer meetings and field visits.
  
• Target-oriented and motivated by performance.
  
• Strong in follow-up and relationship management.
  
• Comfortable working independently and taking ownership.
  
• Curious and willing to understand technical/industrial products.
  
• Interested in building a long-term career in B2B sales and business development.
  

HUNTER MINDSET

The ideal candidate should be comfortable with proactive salesfinding potential customers, identifying decision-makers, making cold calls, approaching companies that have never interacted with us, creating opportunities from scratch and converting new accounts into long-term customers.