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    Job · 21686427

    BENGALURU · FULLTIME

    B2B SaaS Content Writer Specialist/ Manager

    Incruiter

    Incruiter

    Bengaluru · onsite · Posted 1d ago

    Sourced fromNaukri
    Undisclosed1–6 yrsfulltimeBengaluru

    About a minute. You'll make an account on the way through.

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    Section · 01

    About this role

    Role Overview

    Position Name: B2B SaaS Content Writer Specialist/ Manager

    Experience: 1-5 Years

    Are you someone who loves writing, storytelling, and creating content that influences business decisions

    Were looking for a passionate B2B SaaS Content Writer Specialist/ Manager who can transform ideas into compelling content that educates, engages, and converts prospects into customers.

    If youre curious about AI, HR Technology, SaaS, recruitment trends, and enjoy creating impactful content across multiple platforms, wed love to meet you

    Excited About Your Tasks

    Content Strategy & Creation

    • Create high-quality, engaging, and SEO-friendly content for blogs, website pages, landing pages, case studies, whitepapers, eBooks, newsletters, and product pages.
    • Develop thought leadership content around AI, Hiring, HR Technology, Recruitment, and Enterprise SaaS.
    • Write compelling product messaging, feature announcements, and customer success stories.
    • Collaborate with Product, Sales, and Customer Success teams to simplify technical concepts into engaging business content.

    Marketing & Demand Generation

    • Create content that supports lead generation campaigns and customer acquisition.
    • Develop email marketing campaigns, nurture sequences, and drip campaigns.
    • Write compelling LinkedIn posts, social media content, webinar promotions, and event marketing materials.
    • Create sales enablement content such as brochures, presentations, battle cards, one-pagers, and pitch decks.

    SEO & Website Content

    • Conduct keyword research and optimize content for search engines.
    • Improve website content to increase organic traffic and conversions.
    • Monitor content performance and recommend improvements.

    Brand Building

    • Ensure consistent brand voice across all communication channels.
    • Build thought leadership for founders and leadership team.
    • Research industry trends, competitor content, and emerging technologies to create relevant and differentiated content.

    Performance & Analytics

    • Measure content performance using key metrics such as website traffic, engagement, conversions, and lead generation.
    • Optimize content based on analytics and customer feedback.

    What Will You Need to Succeed

    Mandatory

    • 1-5 years of experience in B2B SaaS Content Marketing or Content Writing is mandatory.
    • Exceptional written and verbal English communication skills.
    • Strong storytelling and business writing abilities.
    • Experience writing for enterprise audiences and decision-makers.
    • Ability to understand technical products and translate them into customer-focused content.
    • Creative thinking with attention to detail.

    Preferred

    Experience with:

    • HR Tech or SaaS products
    • SEO best practices
    • AI writing and productivity tools (e.g., ChatGPT, Claude, Gemini)
    • WordPress or CMS platforms
    • Google Analytics
    • LinkedIn content marketing
    • Email marketing platforms

    What Were Looking For

    We dont just need a content writer.

    Were looking for someone who:

    • Thinks like a marketer.
    • Writes like a storyteller.
    • Understands customer psychology.
    • Loves experimenting with new content formats.
    • Is curious, proactive, and eager to learn.
    • Can convert ideas into content that generates engagement, trust, and qualified leads.

    Someone who believes that great content doesnt just attract readers-it drives business growth.



    Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

    Sourced from naukri

    Section · 02

    Skills

    Content MarketingCms PlatformsCMSclaudeContent Writercase studiescustomer feedbackcustomer successBusiness writingB2BAnalyticsContent StrategyContent WritingBlogsBrochuresBrand BuildingCustomer AcquisitionArtificial Intelligence

    Section · Company

    About Incruiter

    Incruiter

    Incruiter

    Recruitment

    60

    employees

    2018

    8 years old

    Bangalore / Bengaluru, Karnataka

    headquarters

    ₹6.9L PA avg

    Avg at Incruiter

    About

    Provides remote interview solutions to streamline recruitment processes, enabling businesses to enhance hiring efficiency and focus on core activities.

    Industries

    RecruitmentSoftware Product

    Employee ratings

    10 reviews

    3.8/ 5

    Culture

    3.8

    Career growth

    3.4

    Work-life

    3.8

    Employees rate it well for

    Skill Development38Overall Company38

    Find them on

    WebsiteAmbitionBox reviews

    B2B SaaS Content Writer Specialist/ Manager · waiting for your command