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    Job · 21383245

    PUNE · FULLTIME

    Associate / Specialist - Digital Marketing

    Fresh Gravity

    Fresh Gravity

    Pune · onsite · Posted 3d ago

    Sourced fromNaukri
    Undisclosed4–6 yrsfulltimePune

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    Section · 01

    About this role

    Job Summary
    What You ll Do: Digital Growth Marketing - Plan and execute digital marketing campaigns across LinkedIn, Google, website, and email - Manage campaign calendars, workflows, and performance dashboards - Build and optimize paid and organic strategies to increase reach and quality leads


    Responsibilities
    • Digital Growth Marketing - Plan and execute digital marketing campaigns across LinkedIn, Google, website, and email
    • Manage campaign calendars, workflows, and performance dashboards
    • Build and optimize paid and organic strategies to increase reach and quality leads
    • Website Management SEO - Lead website updates and enhancements
    • Conduct regular SEO audits; implement on-page, technical, and keyword optimization
    • Improve website UX, conversion paths, and overall search visibility
    • Content Social Media - Co-own the company s LinkedIn presence-posting, engagement, analytics, and growth
    • Collaborate with content writers on blogs, landing pages, whitepapers, and case studies
    • Create social graphics via Canva or coordinate with design resources
    • HubSpot CRM Automation - Build landing pages, forms, workflows, and nurturing sequences
    • Maintain CRM hygiene, segmentation, and reporting dashboards
    • Partner with sales to support lead qualification, scoring, and handovers
    • Email Lead Nurturing - Develop and execute targeted email campaigns for different audience segments
    • Conduct A/B testing across subject lines, CTAs, and content formats
    • Track and improve open rates, click-through rates, and conversions
    • Analytics Reporting - Monitor KPIs across channels and present insights with actionable recommendations
    • Use tools like HubSpot, Google Analytics, Search Console, and SEMrush
    • Provide campaign performance reports to marketing leadership and sales stakeholders


    Requirements

    Required Skills
    • 4-6 years of hands-on digital marketing experience (preferably B2B tech, SaaS, AI, or consulting)
    • Strong working knowledge of LinkedIn campaigns, HubSpot Marketing Hub, SEO, and email automation
    • Proven ability to manage digital campaigns end-to-end
    • Good understanding of analytics dashboards, A/B testing, funnel metrics, and reporting
    • Strong writing skills and ability to adapt content for digital channels
    • Proficiency in basic design tools (Canva or equivalent)


    Nice to Have
    • Experience with LinkedIn and/or Google Ads management
    • Familiarity with ABM strategies
    • Knowledge of HTML/CSS for minor website edits
    • Exposure to the data/analytics/AI industry


    Disclaimer: This job posting and Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

    Sourced from naukri

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    Section · 02

    Skills

    AutomationcrmCampaignAbmcase studiesdesign toolsauditsCopyrightB2BAnalyticsAnalytics DashboardsHTMLHubSpot CRMCSSGraphicsCanvaBlogshubspotGoogle AdsPerformance MarketingDigital MarketingArtificial Intelligence

    Section · Company

    About Fresh Gravity

    Fresh Gravity

    Fresh Gravity

    IT Services & Consulting

    177

    employees

    2015

    11 years old

    Santa Clara, California

    United States (USA)

    ₹19.3L PA avg

    Avg at Fresh Gravity

    About

    Fresh Gravity is a consulting firm driving digital transformation via data management, analytics, and AI, empowering clients to adapt to industry shifts effectively.

    Industries

    IT Services & Consulting

    Employee ratings

    10 reviews

    4.1/ 5

    Culture

    4.2

    Career growth

    4.0

    Work-life

    4.3

    Employees rate it well for

    Company Culture41Work Satisfaction41

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