Associate Product Manager

The Role

As an Associate Product Manager - AI Products, you will own the strategy, roadmap, and execution of DeHaat's AI-powered products and enterprise solutions. You will work closely with engineering, data science, operations, supply chain, and business teams to build scalable products that solve real-world agricultural challenges.

This is a high-ownership role requiring a blend of product thinking, technical depth, and execution excellence. You will be responsible for translating customer and partner needs into product requirements, prioritizing features, driving cross-functional execution, and ensuring measurable business outcomes.

A key focus area will be building and scaling AI-native products, leveraging LLMs, AI agents, predictive analytics, and data-driven automation to enhance farmer experiences and enterprise workflows.

Key Responsibilities

• Own the end-to-end product lifecycle - from problem discovery and requirement gathering to launch and adoption.
• Define and execute the roadmap for AI-native products and enterprise solutions.
• Collaborate with engineering, data science, and design teams to translate business needs into scalable technical solutions.
• Work closely with strategic partners and internal stakeholders to identify product opportunities and prioritize features.
• Write detailed PRDs, user stories, workflows, and acceptance criteria.
• Define and track product KPIs, including adoption, engagement, revenue impact, SLA adherence, and customer satisfaction.
• Drive experimentation and product discovery through user research, field visits, and data analysis.
• Leverage AI technologies, including LLMs, agents, and automation workflows, to build innovative solutions for farmers and enterprise customers.
• Partner with engineering teams to manage product releases, resolve bottlenecks, and ensure timely delivery.
• Present product updates, roadmap progress, and insights to leadership and external stakeholders.

Requirements

• 1+ years of experience in Product Management or related roles.
• B.Tech / B.E. from a Tier-1 institute (IIT / NIT / BITS or equivalent) preferred. MBA from a Tier-1 business school is a strong plus.
• Strong analytical skills - hands-on with SQL, advanced Excel, and analytics tools (Mixpanel, Amplitude, Metabase, or similar). Python is a plus.
• Solid technical acumen - able to engage credibly with engineering on architecture and trade-offs.
• Exceptional communication - structured thinking, crisp writing, and an ability to influence senior leaders.
• Customer obsession - willingness to spend time in the field with farmers and retailers.
• Strong understanding of software systems, APIs, databases, and modern product development practices.

Preferred Qualifications

• Experience building or managing AI-powered products, automation solutions, recommendation systems, or data products.
• Familiarity with GenAI, LLMs, AI agents, prompt engineering, or AI-assisted workflows.
• Experience in B2B SaaS, Agritech, Supply Chain, Financial Services, or Enterprise Software.
• Exposure to product analytics, experimentation frameworks, and data-driven decision making.
• Experience working with enterprise customers or large-scale platform products.

Why DeHaat

• Build products that meaningfully change the lives of millions of Indian farmers.
• High ownership, high autonomy, and a clear path to senior product roles.
• Work at the cutting edge of agri-tech, AI, and rural digital transformation.