Associate Product Manager

About ZEE5

ZEE5 is one of Indias leading OTT entertainment platforms, offering movies, TV shows, originals, live TV, and regional content across multiple languages. We are building the future of digital entertainment by creating engaging, personalized, and seamless experiences for millions of users across mobile, web, connected TV, and partner platforms.

As an Associate Product Manager, youll work alongside experienced Product Managers and cross-functional teams to build features that delight millions of users and contribute directly to ZEE5s growth.

Role Overview

We are looking for a passionate and analytical Associate Product Manager to help shape the future of entertainment on ZEE5.

You will work on customer-facing experiences across content discovery, personalization, engagement, subscriptions, monetization, video playback, or platform capabilities. Youll collaborate closely with Engineering, Design, Data Science, Content, Marketing, and Business teams to deliver high-quality products that solve real user problems.

This role is ideal for someone who enjoys solving complex problems using data, has a strong customer-first mindset, and wants to build products at internet scale.

Key Responsibilities

• Understand user needs through data analysis, customer feedback, and market research.
• Work with Product Managers to define product requirements, user stories, and acceptance criteria.
• Collaborate with Engineering and Design teams throughout the product development lifecycle.
• Analyze user behavior and product performance using analytics tools to identify opportunities for improvement.
• Define success metrics and measure the impact of product launches and experiments.
• Support A/B testing and experimentation to optimize user experience and business outcomes.
• Coordinate with stakeholders across Content, Marketing, Customer Support, and Business teams to ensure successful feature launches.
• Monitor product quality and work closely with QA teams to ensure a high-quality user experience.
• Stay informed about industry trends, competitor products, and emerging technologies.

What Were Looking For

Required Qualifications

• Bachelors degree in Engineering, Computer Science, Business, or a related field.
• 1-3 years of experience in Product Management, Business Analysis, Consulting, Growth, or a similar role.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to work effectively with cross-functional teams.
• Strong ownership mindset and attention to detail.

Preferred Qualifications

• Experience working on consumer internet or mobile applications.
• Familiarity with Agile development methodologies.
• Experience using analytics tools such as Mixpanel, Amplitude, Google Analytics, or similar platforms.
• Basic understanding of Excel and SQL for data analysis.
• Exposure to A/B testing and experimentation.
• Passion for digital entertainment, OTT platforms, and consumer technology.

Skills

• Product thinking and customer empathy
• Data-driven decision making
• Structured problem solving
• Requirement gathering and documentation
• Stakeholder management
• Prioritization
• Communication and presentation
• Collaboration and execution

What Youll Learn

• Building products used by millions of users.
• Product discovery and experimentation.
• Consumer behavior and engagement strategies.
• Product analytics and metrics.
• Personalization and recommendation systems.
• Subscription and advertising monetization.
• End-to-end product development lifecycle.

Success in the First 6 Months

• Gain a deep understanding of ZEE5s users, product ecosystem, and business.
• Independently own small-to-medium product initiatives from ideation to launch.
• Use data to identify opportunities and recommend improvements.
• Deliver high-quality product requirements and work effectively with engineering teams.
• Demonstrate ownership, execution excellence, and strong collaboration across teams.

Why Join ZEE5

• Build products for millions of users across India and global markets.
• Work on cutting-edge challenges in streaming, personalization, AI, engagement, and monetization.
• Collaborate with talented product, engineering, design, and content teams.
• Learn, grow, and make a measurable impact in one of Indias leading digital entertainment platforms.

• Product thinking and customer empathy
• Data-driven decision making
• Structured problem solving
• Requirement gathering and documentation
• Stakeholder management
• Prioritization
• Communication and presentation
• Collaboration and execution