Associate Manager-Acquisition (Current Account)

The Associate Manager – Acquisition (Current Account) is a front-line sales role within the Retail Banking division, responsible for acquiring new savings account customers for a designated branch. The role involves direct customer interaction, understanding banking needs, and offering suitable products and services. It also includes supporting the Sales Manager in mapping the catchment area, gathering customer feedback, and identifying potential business opportunities. The role is pivotal in driving customer acquisition, deepening relationships, and maximizing customer lifetime value to contribute to the bank’s overall growth.

Primary Responsibilities

• AcquireNew-To-Bank (NTB)savings account customers from the designated catchment area.
• Ensure high-quality sourcing in terms of product mix, customer segments, and account constitution.
• Proactively register and activate acquired customers on digital banking channels.
• Meet and exceed monthly acquisition targets by analysing customer transaction banking needs.
• Assist the Sales Manager in catchment mapping and opportunity identification.
• Provide regular feedback to Sales and Relationship Managers on customer needs and market opportunities.
• Adhere to organizational selling norms and Standard Operating Procedures (SOPs).
• Ensure strict compliance with internal policies and external regulatory guidelines.

Secondary Responsibilities

• Maintain a high level of market awareness and understanding of customer needs.
• Collaborate with other departments within the branch to deliver comprehensive product and service offerings.
• Promote customer-centricity through seamless coordination and service delivery.

Education

• Graduate in any discipline from a recognized institution.

Experience

• 0 to 4 years of experience in sales, preferably within theBanking, Financial Services, and Insurance (BFSI)sector.

Skills and Attributes

• Strong interpersonal and communication skills.
• Customer-focused mindset with a proactive approach to problem-solving.
• Ability to work collaboratively across teams.
• High level of integrity and commitment to compliance.
• Awareness of local market dynamics and customer behaviour.
• Fluent in English with strong business communication skills