Associate General Manager - Interior Sales
Brigade Group · Bengaluru · onsite · Posted 52d ago
Not disclosed14–16 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
Key Responsibilities
- Sales Ownership - Revenue, Margin & Forecasting
- Own the sales function for the interiors vertical
- Enforce discounting and scope-accuracy discipline so that what's promised at sale is what's delivered
- Build monthly, quarterly & annual forecasting discipline eyeing for accuracy
- Team Leadership – Building, Grooming & Retaining talent
- Build, lead & develop teams across cities and hierarchies
- Build a structured capability development framework for teams; addressing a long-standing gap in the industry
- Build a culture of fairness, transparency, and process discipline
- Driving Consultative selling at Scale
- Redesign the sales pitch and customer journey around consultative & emotionally intelligent selling
- Personally engage with strategic accounts (critical customers)
- Continuously pilot new sales approaches, formats, and experiential engagements
- Create space within the team for experimentation, run & evaluate pilots honestly & scale what works
- Funnel performance & Digital Sales Enablement
- Build and continuously improve the conversion funnel, with stage-wise ownership
- Aim for 100% CRM data hygiene
- Drive adoption of tech enabled Sales tools for improved experience & conversions
- Own Customer Experience
- Establish a quarterly feedback loop translating customer objections/feedback
- Develop strategies for repeat business. Own VOC (Voice of Customer) process
- Develop differentiated GTM and promotional strategies for different type of projects
- Partner with Marketing on campaigns, offers & co-create project wise marketing plans to drive footfall and conversions
- Build for Scale: Market Resilience & Cyclical Navigation
- Build playbooks for sustaining performance during low-sentiment periods
- Architect and scale new value-added category lines as a lever for AOV expansion and revenue diversification
- Competitive & Cross-Industry Benchmarking
- Maintain ongoing competitive intelligence on direct interiors competitors
- Actively study and adapt best practices from cross-industry
- 14+ years of dedicated experience in the home interiors / furniture / real estate-adjacent industry , with strong working knowledge of interior products, materials, project execution dynamics, Lifestyle trends and customer expectations
- Total work experience of approximately 15+ years , with significant time in a sales leadership capacity carrying full function accountability
- Proven experience of leading sales teams of 20 40 members across multiple levels
- Demonstrated track record of grooming & developing a winning team
- Strong analytical orientation - comfortable with funnel data, conversion analytics, cohort analysis, and translating data into action
- Experience working across both premium and affordable project segments
- Exposure to or genuine curiosity about luxury/consultative selling models from other industries will be a strong plus
Sourced from foundit
Skills
Customer Experiencefunnel data conversion analyticsmarket resiliencerevenue margin forecastingconsultative sellingCompetitive intelligencecohort analysisSales Ownershipanalytical orientationdigital sales enablementCRM data hygiene
About Brigade Group
Brigade Group
Real Estate
3.0k+
employees
1986
40 years old
Bangalore/Bengaluru, Karnataka
India
About
A premier real estate developer in India, Brigade Group specializes in residential, commercial, and hospitality projects, enhancing urban landscapes across South India.
Industries
Real EstateArchitecture & Interior DesignEngineering & Construction
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