Assitant Manager Digital Marketing

Location Hyderabad

Company Description Propbuynsell is a new-age, fast-growing digital realtor in India's real estate sector, with a strong focus on the residential segment. Based in Hyderabad, the company leverages technology-driven solutions to simplify property buying and selling. Propbuynsell aims to deliver transparent, efficient, and customer-centric services to home seekers and property owners. The organization offers a dynamic work environment for professionals interested in real estate and digital innovation.

Role Description The Assistant Manager Digital Marketing will be responsible for planning, executing, and optimizing digital marketing campaigns to support brand visibility and lead generation in the residential real estate segment. This full-time, hybrid role is based in Hyderabad, with a mix of office-based work and some work-from-home flexibility. Day-to-day tasks include managing social media channels, coordinating online advertising campaigns, monitoring web analytics, and optimizing content and creatives for digital platforms. The role involves working closely with sales and marketing teams to generate qualified leads, track campaign performance, and report on key metrics. The Assistant Manager Digital Marketing will also contribute to digital strategy, identify new growth opportunities, and ensure consistent brand messaging across all online touchpoints.

Qualifications

• Strong skills in Digital Marketing and Marketing, with experience in planning and executing multi-channel campaigns.
• Hands-on expertise in Social Media Marketing, including content planning, scheduling, and community engagement.
• Proficiency in Lead Generation techniques and tools, focused on driving qualified inquiries for residential real estate.
• Ability to use Web Analytics platforms to track performance, generate insights, and optimize campaigns.
• Bachelor's degree in Marketing, Business, Communications, or a related field; relevant certifications in digital marketing are an advantage.
• Experience in real estate or property-related digital campaigns is preferred but not mandatory.
• Strong analytical and problem-solving skills, with attention to detail and data-driven decision-making.
• Effective communication and collaboration skills, with the ability to work in a hybrid environment and manage multiple projects.