Assistant Vice President - Product Marketing.Marketing
Mashreq Global Services · Remote · remote · Posted 29d ago
Undisclosed4–11 yrsfulltimeSourced from
About a minute. You'll make an account on the way through.
About this role
The leading financial institution in MENA
While more than half a century old, we proudly think like a challenger, startup, and innovator
in banking and finance, powered by a diverse and dynamic team who put customers first.
Together, we pioneer key innovations and developments in banking and financial services.
Our mandate To help customers find their way to Rise Every Day, partnering with them through
the highs and lows to help them reach their goals and unlock their unique vision of success.
Delivering superior service to clients by leading with innovation, treating colleagues with dignity and fairness while pursuing opportunities that grow shareholders value.
We actively contribute to the community through responsible banking in our mission to inspire more people to Rise.
- Drive strategic marketing efforts and execution for Mashreq Cards Payments to achieve business objectives, including customer acquisition, activation, spend, engagement, retention and portfolio growth across credit cards, debit cards, instalment products and payment solutions.
- Manage the annual marketing plan, campaign calendar and marketing budget, delivering integrated, data-led campaigns across paid, owned, earned and partner channels to achieve business objectives and maximise return on marketing investment.
- Implement digital-first marketing, support rewards programme and strategic partnerships, while strengthening product visibility, customer experience, brand equity and regulatory compliance.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
Sourced from naukri
Skills
Customer ExperienceAssistant Vice PresidentStrategic partnershipsMarketing BudgetBankingRegulatory ComplianceFinancial ServicesCustomer AcquisitionMarketing SupportProduct Marketing
About Mashreq Global Services
Mashreq Global Services
Financial Services
1.7k+
employees
1967
59 years old
Dubai, Dubai
AE
₹11L PA avg
Avg at Mashreq Global Services
About
Mashreq Bank offers a range of banking solutions.
Industries
Financial Services
Employee ratings
10 reviews
3.2/ 5
Culture
2.2
Career growth
2.0
Work-life
2.8
Employees rate it well for
Compensation & Benefits34Overall Company32
Find them on