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    Job · 18015835

    Mahansaria Group logo

    Assistant Marketing Manager

    Mahansaria Group · Mumbai · onsite · Posted 36d ago

    Undisclosed5–8 yrsfulltimeSourced fromNaukri

    About a minute. You'll make an account on the way through.

    About this role

    Assistant Marketing Manager

    Location - Mumbai, Lower Parel

    Department - Marketing


    About Reise Moto

    Reise Moto is one of Indias leading distributors of premium motorcycle gear and tyres, bringing globally renowned brands like IXON, Spidi, Acerbis, and Tucano Urbano to the Indian riding community, alongside our own house brand. We build for riders across every segment — tourers, ADV explorers, commuters, off-roaders, and track enthusiasts — and we’re looking for someone who lives and breathes motorcycle culture to help tell our story.


    The Role

    We’re hiring an Assistant Marketing Manager to drive our day-to-day marketing execution across social media, content, and events. You’ll be hands-on across the full content lifecycle — from ideating campaigns to writing captions that makes someone stop scrolling — while helping coordinate the brand’s presence at rides, meetups, and on-ground activations.


    Key Responsibilities


    • Plan, create, and schedule content across all Reise Moto social media pages (Instagram, Facebook, YouTube, etc.), maintaining a consistent brand voice and content calendar.
    • Write compelling, on-brand captions, copy, and short-form content tailored to each platform and rider segment.
    • Develop content ideas and briefs spanning product launches, brand storytelling, and community engagement.
    • Drive influencer marketing end to end — identify and shortlist motorcycle and motorsport creators, manage outreach and onboarding, brief and coordinate collaborations, and track deliverables and performance.
    • Build and maintain relationships with influencers and creator partners, negotiating scope and managing budgets for paid and barter collaborations.
    • Coordinate and execute marketing events, rides, meetups, and on-ground activations end to end.
    • Collaborate with media agencies, influencers, photographers, videographers, and external vendors on campaigns and shoots.
    • Track content and campaign performance, reporting on key metrics and using insights to refine the approach.
    • Support the broader marketing team on brand partnerships, product marketing, and seasonal campaigns.
    • Stay plugged into the Indian motorcycle community, trends, and competitor activity.

    What We’re Looking For


    • 2–4 years of experience in marketing, social media, or content, ideally with a consumer or lifestyle brand.
    • Strong writing skills — you can craft a caption, a campaign line, and a brief with equal ease.
    • Solid understanding of social media platforms, content formats, and what performs.
    • Experience coordinating events or activations is a strong plus.
    • Comfortable working with creators, agencies, and vendors.
    • Hands-on experience running influencer or creator marketing — from sourcing and outreach to briefing and measurement — is a strong advantage.
    • A genuine passion for motorcycles and riding culture is highly valued.
    • Organized, proactive, and able to juggle multiple campaigns and deadlines.

    Nice to Have


    • Hands-on experience with design or video editing tools.
    • Familiarity with scheduling and analytics tools (Buffer, Metricool, etc.).
    • An existing connection to the rider community

    Sourced from naukri

    Skills

    Content MarketingBrandingMarketing CommunicationSMM

    About Mahansaria Group

    Mahansaria Group logo

    Mahansaria Group

    Auto Components

    175

    employees

    2017

    9 years old

    Mumbai, Maharashtra

    India

    ₹10.4L PA avg

    Avg at Mahansaria Group

    About

    Engages in the tyre industry, promoting innovations and quality through the legacy of the Mahansaria family.

    Industries

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    Employee ratings

    10 reviews

    3.3/ 5

    Culture

    2.9

    Career growth

    3.2

    Work-life

    3.5

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