Assistant Manager - Product (Medical Specialities)

Role Objective:
Responsible for the end-to-end conceptualization, design, validation, pricing, launch and lifecycle management of pathology technical products across routine, specialty and super-specialty segments.

Key Responsibilities:

Product Strategy & Design:
Conceptualize new pathology tests, specialty panels, and health packages
Design both bundled and standalone offerings
Identify market gaps using clinician and field insights
Ensure alignment with current clinical guidelines and specialty trends
Maintain a differentiated and contemporary test portfolio

Technical & Clinical Governance:
Validate scientific rationale and clinical utility
Align with pathologists on reporting formats, reference ranges, and interpretation notes
Assess feasibility, sensitivity/specificity, and limitations
Ensure SOP readiness prior to rollout
Regulatory & Medico-Legal Compliance
Ensure compliance with NABL and applicable regulatory standards
Review documentation, validation records, and disclaimers
Check marketing claims for scientific and regulatory accuracy

Operational Feasibility:
Evaluate sample requirements, logistics, TAT, storage conditions
Coordinate with lab operations for infrastructure and reagent readiness
Assess in-house vs referral testing viability

Clinician & Sales Collaboration (Significant Focus Area):
Engage specialty clinicians for panel validation and acceptance
Partner with retail sales teams to capture market feedback
Translate field insights into product innovation
Conduct product training sessions for sales teams
Develop FAQs, positioning guides, and objection-handling tools

Product Launch:
Develop product positioning and value proposition
Create technical collaterals, brochures, and clinical leaflets
Support launches via CMEs, webinars, and internal briefings
Monitor post-launch performance and adoption

Educational Qualification (Technical Mandatory)
B.Sc in Biotechnology/M.Sc in Biotechnology

MBA/MHA in Healthcare or similar qualification

Experience Required
5-10 years in pathology / diagnostics industry
Strong exposure to specialty diagnostics and test development
Experience working with lab operations and accreditation standards
Prior diagnostics chain experience preferred