Assistant / Deputy Manager - Marketing & Branding

Job Summary:

We are looking for a creative and result-oriented Assistant or Deputy Manager to strengthen the brand presence of our residential and commercial real estate projects. The ideal candidate should have hands-on experience in branding, advertising, campaign management, and marketing communications. Preference will be given to candidates from reputed Real Estate Developers or Advertising Agencies in Hyderabad.

Key Responsibilities:

- Branding & Marketing

• Develop and execute branding strategies for real estate projects.
• Plan and implement ATL, BTL, and digital branding campaigns.
• Ensure consistent brand positioning across all marketing channels.

- Campaign Management

• Coordinate with advertising agencies, creative teams, and media partners.
• Manage print, outdoor, digital, radio, and social media campaigns.
• Monitor campaign performance and optimize marketing initiatives.

- Creative & Content Management

• Review and approve creative concepts, brochures, hoardings, advertisements, and promotional materials.
• Coordinate photo shoots, videos, project branding, and marketing collaterals.
• Ensure adherence to brand guidelines across all communications.

- Vendor & Stakeholder Coordination

• Liaise with advertising agencies, printers, event partners, and vendors.
• Coordinate with internal Sales, CRM, Projects, and Management teams for marketing requirements.

- Budget & Reporting

• Manage branding budgets and marketing expenditures.
• Track campaign effectiveness and prepare MIS reports and ROI analysis.

Preferred Candidate Profile:

• 5 to 10 years of experience in Branding & Marketing.
• Preference will be given to candidates from Real Estate Developers or Advertising Agencies in Hyderabad.
• Strong knowledge of ATL, BTL, Digital Marketing, Brand Communication, and Campaign Management.
• Experience in vendor management, media planning, and creative coordination.
• Good communication, coordination, and presentation skills.