Assistant Customer Relationship Manager-ACRM-Microbanking

• Job Title: Assistant Customer Relationship Manager
• Grade: DM-II
• Department: Rural Banking
• Location: Branch Name
• Type of Position: Full-time
• Reports To: Branch Manager
• Reporting Into: NA

• Actively support acquisition of customers for Group Loans
• Support conversion of existing borrowing customers for liabilities.
• To facilitate undertaking of initiatives to retain and deepen relationship with existing customer for unsecured loans and for liabilities
• Responsible to maintain process quality ensures adherence to audit and compliance standards
• Responsible to maintain Branch Documents
• Responsible for Cross Selling
• Responsible for overall business in absence of BM/CRM
• To handle Cashier and BOOs responsibility in their absence
• Adherence to defined set of processes and circulars
• Timely disbursement of sanctioned loans

• Portfolio Managed: approx. 10 Cr
• Volume of recruitment: 5-15 Staff - changes as per branch CRO budget
• No. of products served: Group Loan, Individual Loan, CASA, TD and TPP products
• Credit files for query resolution: approx. PHONE_NUMBER files per month

Business/ Financials

• Responsible to support the sales plans for the branch for MB unsecured and secured loans
• To assist setting weekly/monthly targets for the team, reviews the set targets on a regular basis
• Responsible to support acquisition of new GL customers; conversion of customers from unsecured to secured loans (Where Applicable)
• Guide the CROs to enable conversion of existing borrowing customers for liabilities
• Support the marketing initiatives designed by products marketing department
• Assess the market potential and give feedback on product modification and new product development to the regional product teams
• Share insights on competitor products to the regional product/marketing teams.
• Responsible for the overall Branch Liabilities Target and cross selling targets

Customer

• Ensure customers and CROs are educated about the unsecured loans and liabilities products offered by Ujjivan.