Assistant Brand Manager

Roles and Responsibilities :

• Develop and execute marketing strategies to drive business growth and brand awareness in the FMCG industry.
• Collaborate with cross-functional teams to launch new products, manage existing ones, and optimize product portfolios.
• Conduct consumer insights research to inform marketing decisions, identify trends, and stay ahead of competitors.
• Analyze sales data and market trends to develop effective pricing strategies.

Job Requirements :

• 2-8 years of experience in Assistant Brand Manager role or similar position in FMCG industry.
• Strong understanding of Brand Management principles, including market analysis, competitive analysis, and consumer insights.
• Proven track record of developing successful marketing campaigns that drive business results.